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The conversion rate is closer to eighty percent. Conversions are not instantaneous once someone professes an interest there is an eighty percent chance they will purchase the console. The only variable is the amount of time it will take. Could be a few weeks, months, a year. Then there are the remaining twenty percent that were not sincere or simply never get around to making a purchase.

I think that is what you are missing. They make the statement then a few months later it becomes a reality. This happened a lot over the summer people saying they were thinking about picking up a 360, because of all the role playing games. Well quite a number of those people who professed this have gotten their hands on a 360 one way or another. On the humorous side however they cover up with bullshit stories to protect their honor, or do not even tell the community as a whole that they have done the unthinkable.

Hell last week I was approached by a key Sony loyalist on these forums asking for advice about which role playing games he should purchase for his new 360. He also had two hundred dollars to spend on them. So the gist of his question was make me a list that fits under two hundred dollars, and I was able to work six titles into the budget. Still feel kind of proud about that.

What is interesting is that this same poster as far as I know has told nobody else, and probably does not want it known. Even though he does have Live he refuses to come hang out with the other community members. Which just does not seem uncommon. Give up the ghost but not the pride. Rail against Microsoft on the forums and buy their console and two hundred dollars worth of games. He asked me not to name him, and honestly I can see why with the shit he would get for doing what he did.

Anyway the conversion rate is a insidious kind of thing. Usually it is the first step in making the plunge they say it off hand then a few months later they have the console and are looking for advice.