The OFFICIAL Feb 2007 NPD Thread

[auroragb]

I echo the sentiment that PS3 sales is in trouble. It's basically getting killed by a one-two punch by MS and NTDO. The 360 has really caught on with the hardcore gamer. This is shown by its awesome attach rate of 5+. The PS2, at the same point, had an attach rate of just 2 (which has since grown to nearly 10). Whereas NTDO farms for recruiting of the casual gamers and platform loyalists. PS3 is bought by nearly no one except for platform loyalists (and they are probably still buying PS2s). One might say that the Wii and PS3 are hurt by game drought. But even in Feb 2006, 360 had an attach rate of nearly 4. Whereas Wii has an attach rate of just under 3 (after adjusting for Wii Sports) and PS3 has 2.5. This is further supported by the fact that the 360 software sales is starting to rival PS2. In fact, combined PS2/PS3 sales is just 70k over combined XB/360 sales. This is compounded by the fact that 360 will be getting AAA titles every month while PS3 / Wii has to suffer the drought. Also, the PS3 exclusives are adding 360 ports so it makes the PS3 investment less and less worthwhile. If HD-DVD integrated Zephyr were to hit the market soon (May), it will be the first nail in the PS3 coffin. PS3's advantage of being an all in one unit will be wiped out. Tho, realistically, I'm expecting the integration to happen around Sept/Oct in order to drive X-mas sales. Long term, it looks like that PS3 will be the gamecube of this gen. To the gamers, buying a 360+PS2 is a better choice than buying a PS3.