Who will have the Best Marketting in Fall 2008.

[Noobie]

SHMUPGurus said:

For Sony: They need to show more gameplay, not cutscenes. If they can focus on Little BIG Planet for the Holiday season, then it might be a good way to sell some hardware;

I'm not really sure which one will have the best ads, but Sony really need to create something special with LBP.

 

Seems like Sony is listening to you atleast... I just read this.

Sony also plans to create about 1,000 "LittleBig billboards" -- about the size of a small yard sign -- to stick in the ground in and around San Francisco, Los Angeles and New York. Unlike typical cardboard yard signs, however, the minibillboards will feature working lights and ladders and other high-end art and design. The idea came from the game's agency, Deutsch. While the size of the boards almost ensures that at least a few will be stolen, that's OK with Sony. A spokeswoman said some pilfered signs posted on eBay may even add to the hype.

seems like an interesting idea.. wander if 1000 is enough.? and will appeal enough in real life. But atleast it shows they are serious about marketing LBP a lot.. and they r going to bring some different ideas on the table too... i hope it works for them.

http://adage.com/article?article_id=130237

ps. rest of the article is also good read.. seems like analyst r really thinking LBP can move console..