As the year is coming to an end the competition is warming up ... and this time its going to be extremely important for Sony PS3.. and if they don't rise strongly then i think it will be too late for them to take the second spot.. for MS its going to be important to not let Sony have large leads week over week.
Also from October i think some great games are going to start laucnhing like SOCOM, LBP and then Resistance 2, GOW2 and so on....
Also the pre orders are starting for some very important games and i think the time for some extensive marketing and advertisement is drawing much closer...
For Wii: I don't think they need much marketing, they have such a strong word of mouth adveristment that its enough for them.
For Sony: They have i think the best line up for the Fall 2008... Blu Ray has won the format war, they have games for casual, hardcore, FPS and all the gaming audience, but their achilles heel so far is marketing and advertisment... rather i think the early advertisment have done more harm than good for them... They need to have very good targetted advertisements covering all the bases and in a very amusing, entertaining and fun filled way, not in that creepy, scary, spooky way they showed at the time of launch of PS3... i m referring to Playstation Life ads.
Secondly they have many games and i think they don't have much resources so they will be required to balance the cost and value of advertisement, but i hope they manage to do it well and cover every gaming genre well... which i very much doubt... but if i remember they did change their advertisement company...
For MS: they have done some good marketing the past and they have always spent a lot on marketing ... so i think they will keep doing that... and i m sure they r going to be advertising heavily this fall.
So who you think will have the best ad and most ad for the Fall 2008.?
ps. Btw if you find new ads i think we can add them in this thread also... just to see if there is any improvement over the last yr advertisement..
