| NJ5 said: 1- I could post more quotes, but the main point is that Sony has promised investors to not cut the price until PS3 hardware isn't sold at a loss anymore. They even went as far as saying that the PS3 has established a minimum userbase which allows it to be relevant as a platform. If they cut their prices, investors won't be pleased, particularly given Sony's poor profit forecast for the year and declining sales of the PS2 cash cow. 2- Don't compare Microsoft and Sony... Microsoft as a whole makes huge profits, and they didn't promise to focus on profitability like Sony did. Sony is in a much tighter situation with no room for wasting money. I'd bet anyone money that Sony won't cut their prices this year. As I said, not certain, but price cuts are very unlikely all things considered.
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I can post quotes all day. Microsoft gaurantees games division will be in the black in 08 http://www.gamesindustry.biz/articles/bach-xbox-will-make-a-profit-in-2008. Xbox exec fired for disaster that is 360 http://www.betanews.com/article/Xbox_Chief_Peter_Moore_Leaves_Microsoft/1184704296
Like it or not part of management's job is to spin things to theire advantage. Last I checked neither Sony or Microsoft were not for profit companies. At the end of the day their jobs depend on the profitability of the companies they run. I still say Sony are idiots if they let something like this come out in advance. Who will buy an xbox for the next month before the price drop? The most effective drop is one that the market doesn't see coming.
Yes, Sony http://en.wikipedia.org/wiki/List_of_companies_by_revenue the 91st company in total revenue is no Microsoft, number 117 in total revenue. I'll make sure not to compare them again.
If the 80/50/50 price drop is correct, Sony will match this year.
