bumidan on 31 July 2008
@kn
remember for sony i used "net profit", meaning i've also spread out the fixed costs and allocated them per unit
but yes, if you think that ps2 or any other item in those 6, especially software is too low, then yes, hardware sucks all those other losses
however, just based on your comments, it seems those numbers are for gross margins, not "net profit per unit"
If you remember my previous sony analysis for previous fiscal years, those $2(*) software numbers and $10 ps2 numbers work well, and is fairly consistent for the past 3 fiscal years.
here is the link again:
http://www.vgchartz.com/forum/thread.php?id=32456&start=100
