IGN: Square is Platform Neutral

[Mise]

Rainbird said:

Mise said:
@Rainbird:

Seeing that North America is still the single largest video game market in the world, it's somewhat understandable. And yes, multiplat releases always have the potential for greater profits - but this is where corporate policies, publisher deals and other commitments/politics come in.

Besides, Square could just make its games for the Wii/DS first and then port them to the other consoles if they wanted to make the most money.

I think the difference between EU and NA are so small in terms of market size, that there is no reason to ignore EU.

http://www.gamesindustry.biz/articles/eu-is-second-largest-videogaming-territory

True, but EU has its own share of problems. You need to translate the game to at least six languages (English, French, German, Spanish, Portuguese, Italian) if you want it to have maximum chances of success, you have to deal with the political stances of games that vary greatly between different countries etc. Compare this to the US and Japan, which only have a single official language, have greater purchasing power than your average european, and much clearer policies on games (usually, at least).