I do think TW can open up appeal for many nongamers. For example my mother and step father liked the Wii when they played it over my house, they loved Wii sports, but it wasn't enough to get them to buy, but they love to play golf. And TW is a mature golf game. don't forget how crazy golfers are, they sell an amazing amount of simulation stuff for golfers. So a mature title that lets you really swing and play golf will most likely expand the userbase. I'm not talking huge numbers but there is definitly something here.