Hmmz, it seems to me that someone who buys a Wii in mid-summer will likely consider to buy it in november if it was out of stock.
Around christmas many people buy consoles, not for themselves, but for other people. So if those people don't find a Wii they'll buy another gift.
So sales lost by end-consumers will end up in delayed sales, sales lost as presents are lost forever. So Nintendo better takes care every consumer has finds a Wii in december, certainly because it will help broadening the consumer base. Just imagine adults buying a Wii for their parents. They would not have bought it themselves, they'll probably like it, and tell their surroundings about how great the system is witch will lead into those direct consumer sales.







