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for those saying the ps3 won't be profitable til 2009 or 2010, are you talking selling the system for a profit or are you talking making back the 3.3 billion? because the ps3 should be selling for profit this xmas when they implement the two smaller chips. also, one last hurrah for the ps2 and continued good sales for the psp and lots of software should make Sony a good profit for the end of the year and maybe for the fiscal year. the most expensive parts of the ps3, the cell and blu ray, have come down a lot as they are several years old now.