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*DVD sales down 5.21% to $115.29m
*Blu-ray sales up 7.12% to $8.42m
*DVD 88%/Blu-ray 12%


Do not understand it. BR has 12% of disc sales but only 7% (8.5 / 115+8.5)  of  revenue? A BluRay disc costs much more than a DVD so how can this be true?