I bet about half of the "expanded audience" are previous Nintendo palyers who had moved on from gaming, and the other half are new to gaming.
But I really have no idea what percentage of Wii owners are expanded audience. I would say it's probably between 30 to 40%. I would say another big chunk are previous PS2 owners (who played the PS2's casual titles) who moved onto to Wii instead of an HD console.
I think most Xbox owners became 360 owners, or Wii60 owners.
I think most Wii owners come from 3 categories.
1. Nintendo fan
2. New to gaming.
3. Previously owned a PS2
I think P3 owners come from 2 categories.
1. PS2 owner
2. BluRay early adaptor.
And I believe 360 owners come from 2 categories.
1. PS2 owner
2. Xbox owner.
I think Nintendo gets 90+ % of new gamers, PS3 gets less than 10%, Xbox gets very few new gamers....
Wii Code 3456 7941 4060 2924







