Out of the people who buy Wiis, how many are from the "expanded audience"?

[radioioRobert]

I am not from the expanded audience. I have owned every Nintendo, Sony & MS console (Except the Virtual Boy) released in NA.

However due to the Wii mote controls I have purchased more titles for the Wii than any other console I've ever owned. I find the Wii controls (when done properly, Hi Red Steel) have really made me interested in genres & franchises I've never had an interest in (MOH:H2, PES, I'm even excited about EA's sports lineup this year). So the Wii has made my game spending to Nintendo's third parties increase a lot. Last gen most of my third party $ went to Sony's titles.

However I have at least 6 friends who never cared about games the last several gens who all have Wii's now. Age range 31 - 43, 2 male, 4 female. All parents, but interestingly enough all bought the Wii for themselves, the kids play less than the parents. 5 of those 6 have Guitar Hero III, 4 of them have Wii Fit, 3 of them have DDR Hottest Party, 3 have mario Kart, though that number would be higher if the others could actually find it available in stores. These are all definitely expanded market purchases. 2 of these 6 bought a DS several months after their Wii purchase.

I also have 3 long time gamer friends who only buy 1 console each generation, 2 had PS2, 1 had Xbox last gen. All 3 have Wii this gen. Not one of these long time gamers bought it due to price. It was the Wiimote that brought them back to Nintendo. 2 of these 3 last had a Nintendo console with super NES, 1 had an N64.

I only know 1 other person under 30 with an HD console, and it's a 360. I know a lot of people 20 to 30 with one or both HD consoles. All are male, all own them for shooters.

Speaking of expanded market, I do know one couple in their 40's who just bought their first gaming system ever, and it was not a Wii. They bought a PS2 Singstar white bundle and several other Singstar games, as well as 4 DDR games. The odd thing to me here is that they have 2 children (aged 4 and 7) and played a Wii & Ps2 at my house (mostly Wii Sports, Buzz, and a few other titles I have for when company is over. Their kids love Wii Sports & MKWii, but they chose the PS2 because they wanted Singstar. They bought Cars for the two children, but the kids didn't like the dual shock controller after using the Wii Wheel. Funny thing is that the PS2 price had nothing to do with the purchase, both of them are doctors, and one also has a law degree. They looked at a PS3 (Singstar), but chose the PS2 because the PS3 didn't haave enough casual titles for them.