Nintendo's Third Party Strategy?

[radioioRobert]

Could Nintendo's stategy for the second half of this year really be to gain some long term stronger third party support for the Wii? This holiday season could be the perfect time for Nintendo to convince 3rd parties the Wii is a profitable platform to develop for. And what better way to do that then to give them a time when they do not have to compete with Nintendo's games.

That is what Nintendo did with the DS, once the DS was well established they got out of the way so third parties could make $ and that caused them to lock in third party support.

This is a perfect time for them to do the same thing for the Wii.

They know a lot of third party games are coming 2008/early 2009 that have potential to sell pretty well...Call of Duty: World at War, The Conduit, Dead Rising, Skate It, GH On Tour, SW:Force Unleased, SW:Clone Wars, RB2, Samba de Amigo, De Blob, Deadly Creature, Sky Crawlers, Lego Batman, Mad World, Shaun White, Tenchu 4, Spyborgs, Rygar, PES2009, All Play Madden Tiger & Fifa, Ghostbusters, Mega Man 9, Rayman Rabbid's TV Party, Monster Lab, Monster Hunter 3, Quantum of Solace, Sam & Max Season One, Mushroom Men, Castlevania Judgment, Tales of Symphonia: Dawn of the New World, Sonic Unleashed, Little King Story, DDR Hottest Party 2 and more (all the CasualZ titles, etc). Undoubtledly and unfortunately there is lots of shovelware hitting the market as well.

Now is a perfect time for Nintendo to lay low and let third parties get some profits from the fastest selling selling console ever made.

Money in the bank is the only way third parties are going to take the Wii seriously, and Nintendo might be very wise to duplicate the strategy it used with the DS and third parties. It will make sure Nintendo is not the only one developing good games for the Wii.

Next year M$ and Sony will have some big guns to fire, and Nintendo can use this time to make make sure they can rely on third parties as well as thier own 2009 line up to keep support for the Wii strong, for both the core and expanded market.

3rd parties that have tried might be able to see the best sales they have had on the Wii to date for Holiday 2008.

Thoughts?