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Forums - Gaming Discussion - Nielsen: PS3 Owners Biggest Fans Of Movie Games

Among those who purchase licensed movie tie-in games, PlayStation 3 is the most popular system, according to new data released by tracking firm Nielsen -- while the correlation between movie games and platform spending is lowest on the Wii.

Out of the three current major home consoles plus PlayStation 2, console spending by movie game buyers was highest on the PlayStation 3, 
Nielsen found in a recent study, with that group spending 17 percent over average. Xbox 360 owners, by contrast, were essentially average, measuring only 1 percent above the index; PlayStation 2 owners were similar, only 4 percent above.

Perhaps most surprisingly, the correlation between licensed game buying and platform spending was lowest on the Wii -- that group spent 6 percent less than the index.

http://www.gamasutra.com/view/news/26548/Nielsen_PS3_Owners_Biggest_Fans_Of_Movie_Games.php

This seems to contradict the 'common knowledge' around the forum that licensing a well known IP is the way to go on the Wii.  Interesting stuff.



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IP exists outisde of movies. I mostly hear about people wanting real versions of already existing video game ip on the wii.

Also isn't the common "knowledge" around here that wii owners buy anything with Wii, Party, and Mario? I'm not trying to be mean but that seems to be the generalization. Nothing about movie ip games.

Interesting information btw. It confirms some anecdotal evidence I have from friends who do buy movie based games.



nitekrawler1285 said:
IP exists outisde of movies. I mostly hear about people wanting real versions of already existing video game ip on the wii.

Also isn't the common "knowledge" around here that wii owners buy anything with Wii, Party, and Mario? I'm not trying to be mean but that seems to be the generalization. Nothing about movie ip games.

Interesting information btw. It confirms some anecdotal evidence I have from friends who do buy movie based games.

There is the claim that "licensed crap", which includes movie games, sell better on the Wii.



A flashy-first game is awesome when it comes out. A great-first game is awesome forever.

Plus, just for the hell of it: Kelly Brook at the 2008 BAFTAs

I just did a bit of searching and WALL-E, Cars and Pirates of the Carribean are >800k on Wii!

Best selling PS3 movie tie in I could find is Wolverine at



LordTheNightKnight said:
nitekrawler1285 said:
IP exists outisde of movies. I mostly hear about people wanting real versions of already existing video game ip on the wii.

Also isn't the common "knowledge" around here that wii owners buy anything with Wii, Party, and Mario? I'm not trying to be mean but that seems to be the generalization. Nothing about movie ip games.

Interesting information btw. It confirms some anecdotal evidence I have from friends who do buy movie based games.

There is the claim that "licensed crap", which includes movie games, sell better on the Wii.

guess i haven't been paying enough attention to what people say about wii owners.  Thanks.



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--OkeyDokey-- said:
I just did a bit of searching and WALL-E, Cars and Pirates of the Carribean are >800k on Wii!

Best selling PS3 movie tie in I could find is Wolverine at <500k (sold much better than the Wii version of that game, though)

It's percentage spent on them.

the PS3 sells much less software.


What it's saying is the PS3 sells the highest percentage of "liscensed crap" compaired to new IPs and established franchises.

Or sounds like it anyway.



theRepublic said:

Among those who purchase licensed movie tie-in games, PlayStation 3 is the most popular system, according to new data released by tracking firm Nielsen -- while the correlation between movie games and platform spending is lowest on the Wii.

Out of the three current major home consoles plus PlayStation 2, console spending by movie game buyers was highest on the PlayStation 3, 
Nielsen found in a recent study, with that group spending 17 percent over average. Xbox 360 owners, by contrast, were essentially average, measuring only 1 percent above the index; PlayStation 2 owners were similar, only 4 percent above.

Perhaps most surprisingly, the correlation between licensed game buying and platform spending was lowest on the Wii -- that group spent 6 percent less than the index.

http://www.gamasutra.com/view/news/26548/Nielsen_PS3_Owners_Biggest_Fans_Of_Movie_Games.php

This seems to contradict the 'common knowledge' around the forum that licensing a well known IP is the way to go on the Wii.  Interesting stuff.

Hmm, not really.

The index demonstrates that among those households that bought at least one move tie-in in a year, they are more likely to spend money in PS3 goods than in X360 or Wii goods. I quote from the original Nielsen source, bold mine:

Examining the total amount spent on all video game software over the past two years revealed that the households purchasing a movie-based video game are heavy consumers of video games in general. In fact, those households spent nearly twice as much (index of 183) on the video game category overall than the average video game buying households.

When looking closer at the platform preference of these households, we find that households purchasing a movie-based game spend a larger proportion of their console video game expenditures on PlayStation platforms than the average video game buying households. PlayStation 3 in particular over indexes the most for this group.

That's not the same as saying that your average PS3 owner spends more in tie-ins than your average Wii owner, as it might as well be compatible with Wii owners buying 3 games a year, all tie-in, and PS3 owners buying 5 games a year, one of them a tie-in (just as an example). In this sense, the thread title is misleading and shows an incorrect analysis of the data.

It's also not the same as saying that tie-ins are more profitable or sell better on PS3 than on Wii as per your very last sentence in the OP, that's an entirely different statistics.



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--OkeyDokey-- said:
I just did a bit of searching and WALL-E, Cars and Pirates of the Carribean are >800k on Wii!

Best selling PS3 movie tie in I could find is Wolverine at <500k (sold much better than the Wii version of that game, though)

This is an overal picture, not just the top numbers. That's for when blu-ray sales get spun.



A flashy-first game is awesome when it comes out. A great-first game is awesome forever.

Plus, just for the hell of it: Kelly Brook at the 2008 BAFTAs

I guess PS3 owners like myself are the most likely to like movies? i have to admit I have added to these shameful statistics.



BTW, the Lego Whatever games should count for this, at least the Star Wars and Indiana Jones games.



A flashy-first game is awesome when it comes out. A great-first game is awesome forever.

Plus, just for the hell of it: Kelly Brook at the 2008 BAFTAs