theRepublic said:
Among those who purchase licensed movie tie-in games, PlayStation 3 is the most popular system, according to new data released by tracking firm Nielsen -- while the correlation between movie games and platform spending is lowest on the Wii. Out of the three current major home consoles plus PlayStation 2, console spending by movie game buyers was highest on the PlayStation 3, Nielsen found in a recent study, with that group spending 17 percent over average. Xbox 360 owners, by contrast, were essentially average, measuring only 1 percent above the index; PlayStation 2 owners were similar, only 4 percent above.
Perhaps most surprisingly, the correlation between licensed game buying and platform spending was lowest on the Wii -- that group spent 6 percent less than the index.
http://www.gamasutra.com/view/news/26548/Nielsen_PS3_Owners_Biggest_Fans_Of_Movie_Games.php
This seems to contradict the 'common knowledge' around the forum that licensing a well known IP is the way to go on the Wii. Interesting stuff.
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Hmm, not really.
The index demonstrates that among those households that bought at least one move tie-in in a year, they are more likely to spend money in PS3 goods than in X360 or Wii goods. I quote from the original Nielsen source, bold mine:
Examining the total amount spent on all video game software over the past two years revealed that the households purchasing a movie-based video game are heavy consumers of video games in general. In fact, those households spent nearly twice as much (index of 183) on the video game category overall than the average video game buying households.
When looking closer at the platform preference of these households, we find that households purchasing a movie-based game spend a larger proportion of their console video game expenditures on PlayStation platforms than the average video game buying households. PlayStation 3 in particular over indexes the most for this group.
That's not the same as saying that your average PS3 owner spends more in tie-ins than your average Wii owner, as it might as well be compatible with Wii owners buying 3 games a year, all tie-in, and PS3 owners buying 5 games a year, one of them a tie-in (just as an example). In this sense, the thread title is misleading and shows an incorrect analysis of the data.
It's also not the same as saying that tie-ins are more profitable or sell better on PS3 than on Wii as per your very last sentence in the OP, that's an entirely different statistics.