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japan Sales week 21, May 20 - 26 2019, Famitsu

Forums - Sales Discussion - japan Sales week 21, May 20 - 26 2019, Famitsu

Amnesia said:

"May is traditionally the weakest month for sales in Japan, so there's no good reason to react like you did."

What I see is that these last 3 weeks, last year the baseline could be maintained at 35000 with nearly nothing coming, this year, we have much more 3rd party games coming and yet it has collasped from 50000 to 26000 in 3 weeks, games like assassin creed and Sonic racing did not prevent at all this decline.

Before those last three weeks, Switch had built a year over year lead of ~300k units with hardly any noteworthy releases in 2019. There was NSMBU Deluxe in January, but not much in the months afterwards. Yoshi unsurprisingly sold far less than Kirby last year. In any case, Switch remains up year over year by a good margin and some weak weeks aren't going to undo that.

Using the spike of Golden Week as reference point for the beginning of a collapse is poor analysis (plus your 50,000 figure is the value from the year before). You might as well panic in January when sales are down after the holidays. Further bad analysis is when you mention games like Assassin's Creed and Sonic as notable highlights of third party support. A remaster of an IP that Japan doesn't particularly care about is a poor measurement and the same holds true for anything Sonic. Unlike in America and Europe, Sonic's popularity in Japan was always severely lacking. Even new mainline Sonic games struggle to pass 100k lifetime.



Legend11 correctly predicted that GTA IV (360+PS3) would outsell SSBB. I was wrong.

A Biased Review Reloaded / Open Your Eyes / Switch Gamers Club

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RolStoppable said:
Amnesia said:

"May is traditionally the weakest month for sales in Japan, so there's no good reason to react like you did."

What I see is that these last 3 weeks, last year the baseline could be maintained at 35000 with nearly nothing coming, this year, we have much more 3rd party games coming and yet it has collasped from 50000 to 26000 in 3 weeks, games like assassin creed and Sonic racing did not prevent at all this decline.

Before those last three weeks, Switch had built a year over year lead of ~300k units with hardly any noteworthy releases in 2019. There was NSMBU Deluxe in January, but not much in the months afterwards. Yoshi unsurprisingly sold far less than Kirby last year. In any case, Switch remains up year over year by a good margin and some weak weeks aren't going to undo that.

Using the spike of Golden Week as reference point for the beginning of a collapse is poor analysis (plus your 50,000 figure is the value from the year before). You might as well panic in January when sales are down after the holidays. Further bad analysis is when you mention games like Assassin's Creed and Sonic as notable highlights of third party support. A remaster of an IP that Japan doesn't particularly care about is a poor measurement and the same holds true for anything Sonic. Unlike in America and Europe, Sonic's popularity in Japan was always severely lacking. Even new mainline Sonic games struggle to pass 100k lifetime.

"You might as well panic in January when sales are down after the holidays."

Sorry here I can't answer honnestly because I would be banned...Are you serious ?? How could I panic when January 2019 was so much stronger than Jan. 2018.

But here I was comparing the last 3 weeks after Golden week in 2018 and 2019, and there is alarming numbers, or it is simply deny to not admit it.



Current PB on Secret of Mana remake : 2h27 (2nd)
Strongest worldwide achievement on TGM : 1st European S13 rank
WR on TGM alternative mode : Fastest ITEM S9 rank ( <-- Just got massacred by the 2nd most powerfull player in the world )
Current PB on Power Ranger (Game Gear) : 10min06 (World Record)

Non-geek activity : ThermalHungary

Amnesia said:

"You might as well panic in January when sales are down after the holidays."

Sorry here I can't answer honnestly because I would be banned...Are you serious ?? How could I panic when January 2019 was so much stronger than Jan. 2018.

But here I was comparing the last 3 weeks after Golden week in 2018 and 2019, and there is alarming numbers, or it is simply deny to not admit it.

You are getting worked up because of a few thousand units. I decided to look into Famitsu numbers for 2018, because the creator of this thread uses a graph that is based on Media Create numbers from 2018 and makes a comparison with Famitsu numbers from 2019, because Media Create has stopped to provide public data since the end of March. The two trackers have different market coverage, so such a comparison between different trackers is prone to be faulty.

Here are the four most recent weeks according to Famitsu, 2019 vs. 2018.

Week 21 - 25,936 vs. 31,673
Week 20 - 32,564 vs. 30,341
Week 19 - 41,736 vs. 27,907
Week 18 - 41,735 vs. 54,534

Totals for the past four weeks - 141,971 vs. 144,455

I had to do the last four weeks because Famitsu didn't provide hardware numbers for week 18 in 2019, but YTD totals in their breakdowns before and after Golden Week allowed me to do the maths for the missing numbers. As you can see, they made a 50/50 split for the combined sales of week 18 and 19, so a cutoff at three weeks wouldn't properly represent Golden Week and the following weeks. So over the past four weeks, there is a difference of roughly 2,500 units in favor of 2018.



Legend11 correctly predicted that GTA IV (360+PS3) would outsell SSBB. I was wrong.

A Biased Review Reloaded / Open Your Eyes / Switch Gamers Club

Oh my days, that is abysmal.....



YNWA

Amnesia said:

"May is traditionally the weakest month for sales in Japan, so there's no good reason to react like you did."

What I see is that these last 3 weeks, last year the baseline could be maintained at 35000 with nearly nothing coming, this year, we have much more 3rd party games coming and yet it has collasped from 50000 to 26000 in 3 weeks, games like assassin creed and Sonic racing did not prevent at all this decline.

Last year this week Switch had Megaman Collection 1+2 and the streaming version of Resident Evil VII. So it's actually the contrary of what you're saying, last year had bigger games and thus could hold the baseline.

Also, DKCTF was only in his third week after launch, so it probably helped more with the baseline than Yoshi could 2 months after release.

Edit: From checking the sales last year, It's clear the main reason was Splatoon 2, as it was the bastselling title, followed by DKCTF, and then MK8D, Kirby Star Allies, and only then Megaman. In other words, the legs of the other games, especially Splatoon 2 and DKCTF, kept the sales high, but there weren't enough recent games to keep them high this year also.



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Ok..



Current PB on Secret of Mana remake : 2h27 (2nd)
Strongest worldwide achievement on TGM : 1st European S13 rank
WR on TGM alternative mode : Fastest ITEM S9 rank ( <-- Just got massacred by the 2nd most powerfull player in the world )
Current PB on Power Ranger (Game Gear) : 10min06 (World Record)

Non-geek activity : ThermalHungary

@nero did we get the top 30?



dS ≥ dq/T

Question for all, could the transition to the new emperor could have some effects on the sales of the last few weeks ? I’ve heard that Golden Week was unusually longer this year because of that and that many people were unhappy of the longer holiday.



Keybladewielder said:

@nero did we get the top 30?

Indeed. Updated the OP. Was playing with it to have an eye-candy format :)



nero said:
Keybladewielder said:

@nero did we get the top 30?

Indeed. Updated the OP. Was playing with it to have an eye-candy format :)

Thanks!

Nice to see that KHIII keeps hanging on to the top 20 after all these months.

Not shockingly, Team Sonic Racing sales are tragique.



dS ≥ dq/T