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Forums - Microsoft Discussion - Xbox One not hitting delayed regions until Q3 2014?

DirtyP2002 on 10 December 2013
ethomaz said:

endimion said:

In that list pretty much.... for instance releasing in Brazil (where you are from I believe) was/is way more relevant than Russia Imo... scandinavia/switzerland is totally irrelevant (sorry guys but that's just a realty, they might even lose money shipping and having customer support in some of those countries) the only 2 that might be are belgium and Netherlands but being not that big either and Sony camps already it shouldn't be a priority...

Being present in historically big gaming country is more important... they make money on attach rate and monetization of services and apps after.... so yeah big gaming countries that spend a lot or more money on game is the sweet spot....

 

I think so far both strategy (Sony/MS) makes perfect sense in regard to their historic brand recognition globally... especially if you believe in yield issues and think Sony produced 1 million more... this makes even more sense then...

I'm sure if MS have supply they will release in all 21 countries and no other will be delayed... even Japan could have a launch in early 2014.

They didn't have inventory to meet the launch in all these countries... there is no strategy or smart move from these delays.

So because Sony apparently shipped more consoles than MS did so far (we don't have any numbers from MS yet), MS has production problems with the Xbox One... Awesome logic you have there.



Imagine not having GamePass on your console...

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ethomaz on 10 December 2013

DirtyP2002 said:

So because Sony apparently shipped more consoles than MS did so far (we don't have any numbers from MS yet), MS has production problems with the Xbox One... Awesome logic you have there.

So MS decided they didn't need to ship more units because I don't know... they don't want to sell Xbones... magical logic here

Fact: While Sony manufacture 2x PS4... MS is having a hard work to manufacture 1x Xbones... that's just a example and it can't be 2:1 but 3:2 for example.



GamechaserBE on 10 December 2013

Btw the OS/kinect for Xbox one is probably the problem, the languages of those countries I guess.



endimion on 10 December 2013
GamechaserBE said:
endimion said:
GamechaserBE said:
endimion said:
Who are we kidding here sweden, Denmark, Norway, Switzerland, Belgium are around 40 million inhabitants combine.... those country while relevant are anything but major countries when it comes to market shares or even brand value globally.... they'd be better off releasing in India and not at all in those countries even with the poverty level you have over there....

And please with the Xbox defeat that's just uber lolable... they are doing just fine and won't have anything remotely comparable with the struggle of the ps3 last gen.... if Xbox one is a defeat ps3 even with current numbers was a catastrophe in comparison....

Bottom line I have mine and I am pleased with it which really is all that matters to me as a customer


Russia, Belgium, Holland, Switzerland, Sweden, Finland, Norway and Denmark are more than 160 million inhabitants combined or that is saying that the UK + France + Spain market is not important.

Lol yeah you have Russia... with what 118 million.... with a 90% rate of piracy, the best selling console will be the easiest to hack over there... i'd take UK France Germany over those country any day in terms of potential revenue....

So you're statement is wrong even with more inhabitants.... the countries they released in so far are way more important than Russia and other smaller countries in that list with maybe a couple exception.... this is not to say those country are shit, just that from pure business prospective they are not as important and by far for some (Scandinavia)...

On an other note, not sure where the deal in china is going... but even that to me seems way more relevant and profitable for MS than those 160 million split up over many countries with a smaller ratio of console gamers for a good half...

Indeed Russia has a lot of piracy but:


Russia’s active gamer population rivals that of Germany’s – the European country with the highest number of gamers. Russia had an active gamer population of 38 million in 2011, topping Germany’s 36 million, and making Russia the world’s 2nd largest country in terms of game population (behind the US). In addition, 53% of Russia’s gamers spend money on games, resulting in a $1.5 million industry and Russia's most popular form of visual entertainment (ahead of movies).  These statistics are only expected to rise in future years, with PricewaterhouseCoopers predicting Russia's game sales to hit $1.7 billion in 2015, becoming the 4th largest market in Europe, the Middle East, and Africa, rising to $35.7 billion.

And the nordic gaming market is huge!

Bringing us to the big question – which countries drive the Western European game market?  The Ipsos Media CT and Interactive Software Federation of Europe compiled their research to reveal telling statistics about the region.  According to their market research, Germany leads the European market with $461 million in sales, the UK ranking 2nd at $382 million, France 3rd at $336 million, and Spain 4th at $140 million.  However, the Nordic region dominates the region, comprising over $600 million in sales as a collective area.

http://www.lai.com/en/game-industry-statistics


That's why I precised console gaming.... yeah you have a shit load of gamers in Russia... but way less of them are console gamers in proportion than western Europe .... now that might have changed my last study on the issue is several years old (I use to take the video game industry in my case study and projects during my MBA, so it's 3 to 5 years old now).... same with scandinavia...

 if they trail everywhere for years it sucks for MS.... but releasing in Q3/4 2014 in those countries is nothing dramatic.... especially if it coincide with major game launches and they are selling well in the 13 countries.... after all ps3 released ww a year later if not more with a price tag 33% higher and still came out on top in sales (granted they have a brand that was already well installed with the ps2)



ethomaz on 10 December 2013
GamechaserBE said:
Btw the OS/kinect for Xbox one is probably the problem, the languages of those countries I guess.

From the 13 countries only 3-4 have the launguages supported.



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tres on 10 December 2013
ethomaz said:
endimion said:
what??? like production will be an issue in q2 &3... production in 2014 is not the issue... march april may or sept octobre or novembre is the best spots with sept oct nov being the best.... either titanfall launch or halo or other next year big title for the holiday season makes complete sense

Production is a issue for MS since release... that is the reason for them delayed in some countries... that is the reason for them not launch in these countries in Jan-Mar for example.

While in the other planet they are launch for every single country before March 2014.

the way i see it if countries a-c buys 99% of aproduct.  not being in markets d-z they dont have to pay advertising in thosse countries.  i mean lets be real they would have better time selling pork to a muslim than an xbox in japan



ethomaz on 10 December 2013

tres said:

the way i see it if countries a-c buys 99% of aproduct.  not being in markets d-z they dont have to pay advertising in thosse countries.  i mean lets be real they would have better time selling pork to a muslim than an xbox in japan

MS announced 21 launch countries (May)... close the release (August) dropped to 13... it is obvious they are forced to do that because they won't have enought production to fill all these 21 countries.

And serious... MS with without money to pay advertising?



GamechaserBE on 10 December 2013
ethomaz said:
GamechaserBE said:
Btw the OS/kinect for Xbox one is probably the problem, the languages of those countries I guess.

From the 13 countries only 3-4 have the launguages supported.

5 to be exact but Kinect support 8 languages:


Microsoft's product planner Albert Penello has since taken to Twitter and to Neogaf to confirm that voice control will be available in a further three countries, in addition to the five listed on the Xbox site. In a post on Neogaf, he clarified:

"In November
 - We will launch in 13 geos
 - 10 of those geos will support some voice features
 - We support 8 languages

The 8 Languages at Launch are:
 1) English - US
 2) English - GB (WW)
 3) French
 4) Spanish - MX
 5) Spanish - ES
 6) Italian
 7) German
 8) Portuguese

http://www.oxm.co.uk/61322/xbox-one-kinect-voice-control-only-available-in-8-languages-at-launch/

That is why Austria also have the xbox released because their official language is Germany.

 



ethomaz on 10 December 2013

GamechaserBE said:

5 to be exact but Kinect support 8 languages:


Microsoft's product planner Albert Penello has since taken to Twitter and to Neogaf to confirm that voice control will be available in a further three countries, in addition to the five listed on the Xbox site. In a post on Neogaf, he clarified:

"In November
 - We will launch in 13 geos
 - 10 of those geos will support some voice features
 - We support 8 languages

The 8 Languages at Launch are:
 1) English - US
 2) English - GB (WW)
 3) French
 4) Spanish - MX
 5) Spanish - ES
 6) Italian
 7) German
 8) Portuguese

http://www.oxm.co.uk/61322/xbox-one-kinect-voice-control-only-available-in-8-languages-at-launch/

That is why Austria also have the xbox released because their official language is Germany.

 

We need to use English here in Brazil

And Portuguese is not Portuguese BR... I have trouble to talk with Portugueses... some times it is easy to talk with Spanish.



endimion on 10 December 2013
ethomaz said:

DirtyP2002 said:

So because Sony apparently shipped more consoles than MS did so far (we don't have any numbers from MS yet), MS has production problems with the Xbox One... Awesome logic you have there.

So MS decided they didn't need to ship more units because I don't know... they don't want to sell Xbones... magical logic here

Fact: While Sony manufacture 2x PS4... MS is having a hard work to manufacture 1x Xbones... that's just a example and it can't be 2:1 but 3:2 for example.


I think what he means is lower production doesn't mean production issues.... it could just be fewer production lines....

That said 1 million more is better in terms of ww revenues... but spread among 30 countries with shortage everywhere including the 13 they are competing in might turn out to have a bigger impact on market share in more relevant markets (disputed ones with a lot of revenue potential) such as Germany UK France for Europe.... in other words i'd take 1 million unit spread over those three countries over 1.5 spread among 27 European union countries... (to caricature the thing it is of course more complex than that and the numbers are random)