The sad part is customers will make this same mistake. 3DS sales were hindered by casual consumers not realizing it was a new device. They didn't want to pay more just to play the same games in 3D. Of course, it's a completely new device with completely new games.
If a reporter, at E3 can make this (admittedly stupid) mistake, so will thousands of others who will refuse to pay a lot of money for a fancy controller for their Wii.