I'm hoping they do a bit of a re-launch of sorts. I was in Gamestop with my girlfriend one day last week buying The Walking Dead for the Vita. She mentioned getting a Wii for Christmas. I showed her the Wii U. The controller wasn't even turned on. I explained to her that I had one and that it was awesome. Told her about the video messaging, the ability to control the TV with the controller, about Miiverse, playing without the TV, etc. Her reply was, "Should I get this when I get my Wii?"
Nintendo has done nothing to make people aware of the Wii U in the United States. They need to pretend the last year never existed and launch a marketing blitz for the "new" Wii U.