i always thought that's one of the reasons, same with the thq humble bundle right now. not only will they make few millions with it, they have many people now who play darksiders 1, company of heroes and metro. one game got a successor and the others will get one anytime soon (coh2 got a first gameplay trailer one week ago oh what a wonder) and all the games will probably sell better now and let's face it, those games they give away for few bucks would not really sell anymore so it's just good advertisement for the new games. same with many ps+ games so it's not really a loss to give them away for so cheap (most of those games are also super cheap at retail and there you have shipping and other costs included which you don't have as digital game)
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