NSMB2, WiiU mark the birth of downloadable retail games on Nintendo consoles

[theRepublic]

VicViper said:

RolStoppable said:

So what do you think of Nintendo's strategy? Supposedly the games will cost the same at retail and as download. Looks like Nintendo doesn't want to piss off retailers which is a smart strategy.

I'm too lazy to find the quote now, but I believe Iwata said something about online games not costing the same as retail versions. One of the 9124 quotes from the investor's meeting

Iwata noted that downloaded software will not be able to be shared between systems. Nintendo plans on keeping its suggested pricing of physical and digital software the same, but retailers will be able to set the prices of the software they sell as usual, including digital content.

http://ds.ign.com/articles/122/1223880p1.html