I think this is the key phrase: (http://www.mirror.co.uk/news/technology/2009/07/03/xbox-360-has-outsold-wii-ds-and-ps3-in-uk-2009-115875-21492199/)
Analysis of the difference between Chart-Track figures released in late January and those released now, at the end of June, collated by Gamezine.co.uk, show that the Microsoft Xbox 360 had sold 600,000 units in that time period. The Nintendo Wii sold 300,000 and the Nintendo DS and DSi together sold 400,000. The Sony PS3 sold 300,000 and the Sony PSP sold 100,000.
Basically, the analysis as reported is looking at the difference. It is possible that Chart-Track issued a correction in between because it had undertracked the Xbox 360 over time -- but those numbers are being picked up as a massive Xbox 360 sales surge.
Meanwhile, reports based on software tell a different story (http://www.gamezine.co.uk/news/game-industry/uk-s-video-games-industry-becomes-family-orientated-$1309381.htm):
The UK's video game industry has officially hit the mainstream with family entertainment games taking the top three spots in the first half of 2009.
The Entertainment and Leisure Software Publishers Association (ELSPA), the UK games publishers' trade body, today released UK video game sales results (compiled by Gfk Charttrack) for the first half of 2009.
The results show that the Nintendo Wii's family-orientated games struck a chord with the UK public, with Wii Fit, Wii Play and Mario Kart Wii amassing 1.65 million unit sales. Nintendo’s Dr Kawashima’s Brain Training also surpassed three-million units, becoming the UK's most popular game released to date.
"These figures are clear evidence that gaming is now mainstream in the UK," said Michael Rawlinson, director general of ELSPA.
"The demographic has changed, so it’s time we did away with the mis-perception that video games are merely the preserve of teenage boys shooting zombies. Innovation in the industry means the social and educational benefits of gaming are now enjoyed by players of both sexes and of all ages."
Similarly, the top 10 sales list -- as released by GfKTrack (http://www.gamasutra.com/php-bin/news_index.php?story=24325):
- 1. Wii Fit (Wii)
- 2. Wii Play (Wii)
- 3. Mario Kart Wii (Wii)
- 4. Professor Layton and the Curious Village (DS)
- 5. Killzone 2 (PS3)
- 6. Resident Evil 5 (Xbox 360)
- 7. Dr Kawashima's Brain Training (DS)
- 8. The Sims 3 (PC)
- 9. Call of Duty: World At War (Xbox 360)
- 10. Mario & Sonic at the Olympic Games (Wii)
Finally, if the Xbox 360 was doing this well, why has not Microsoft issued a press release/missive?
Mike from Morgantown