megaman79 on 06 May 2009
The company’s product strategy focuses on 1) developing a select number of high quality owned intellectual properties targeted at the core gamer, such as Saints Row® 2 and the upcoming Red Faction®: Guerrilla™ and Darksiders™; 2) extending THQ’s leadership in the fighting category with such brands as WWE and Ultimate Fighting Championship; 3) reinvigorating the product portfolio and improving profitability in the company’s kids business; 4) building strong mass appeal/family game franchises like de Blob®, Drawn to Life® and Big Beach Sports™; and 5) extending successful brands into emerging online markets with games such as Company of Heroes® Online and the company’s Warhammer® 40,000™ MMORPG.
Frankly its insulting that De Blob isn't defined as high quality and it is certainly core minded. A----holes
“When we make some new announcement and if there is no positive initial reaction from the market, I try to think of it as a good sign because that can be interpreted as people reacting to something groundbreaking. ...if the employees were always minding themselves to do whatever the market is requiring at any moment, and if they were always focusing on something we can sell right now for the short term, it would be very limiting. We are trying to think outside the box.” - Satoru Iwata - This is why corporate multinationals will never truly understand, or risk doing, what Nintendo does.
Pixel Art can be fun.
