this walkman is designed for intense jogging/gym:

Cnet Review:8.2/10

Conclusion
Whereas Apple's miniscule new iPod shuffle tries very hard to blend in, Sony's Walkman NWZ-W202 tries equally hard to grab your attention. If you don't mind its eye-catching, gym-geek appearance, its practical design, simple interface and superb sound quality will probably win you over.

http://reviews.cnet.co.uk/digitalmusic/0,39029994,49301569,00.htm

It looks awesome .I might buy it for the gym.

another review for this product from trusted reviews:

8/10:

"I haven't done it for years, and after the hour or two it took me to recover I remembered why. Yet the NWZ-W202 deserved the effort, as my night-time run convinced me of what I'd already suspected: that this is the best audio player for active pursuits I've seen. "

http://www.trustedreviews.com/mp3/review/2009/04/05/Sony-Walkman-NWZ-W202/p1

Happy that Sony is finally stepping up with new designs.

For comparison:(same price)

New Ipod shuffle:

6.3/10

http://reviews.cnet.co.uk/digitalmusic/0,39029995,49301531,00.htm

Thats actually pretty sweet, I like the new Sony Walkman MP3 players. But I dont have one, I have a Creative.

Those are actually really nice.

It is more likely to kill itself.

I haven't seen one thing proclaimed as a ____ killer actually "kill" anything yet.

Anything Walkman related is outdated.

that's an awesome idea. I can't think of an area of the body more suited to carrying weight from it than the ear

PS - the Ipod shuffle killer is the new model Ipod shuffle. have you guys seen it? It's apalling.

Why must a Sony product always be a murderer? Looks good and features also sound good, will sell nicely WITHOUT having to put a bullet in the shuffles noggin.

i think their new Walkman line up(some are not on market yet)is kick ass.

And I m joking with killer thing .but you ahve to admit that comapred to ipod shuffle this is much more apealing(both designed for heavy jogging/gym)

attention graber i guess :P

I thought this was great to see.

"The NWZ-W202's battery deserves a special mention. While a full charge -- giving around 12 hours playback -- takes about an hour and a half, you'll get around 90 minutes' playback from a charge of just 3 minutes -- ideal when you're in a rush. "

O.o

op update with review and picture of new ipod shuffle.

they liked the walkman much more in sound quality and battery