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Forums - Sales - 15% of Australian PS3 Install Base From "Bravia LCD Promotion"

So they lost a minimum of 28 million in australia only with the promotion of those 70k ps3's



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@ kirby: They most likely made a bundle on the TV, offsetting any possible loss on the PS3, making it a "win win" situation. Sell the tv with rather big margins, give a PS3 and reap possible benefits from games and / or blu-ray.



papflesje said:
@ kirby: They most likely made a bundle on the TV, offsetting any possible loss on the PS3, making it a "win win" situation. Sell the tv with rather big margins, give a PS3 and reap possible benefits from games and / or blu-ray.

Then why don't they do it everywhere?

 



My Mario Kart Wii friend code: 2707-1866-0957

I don't know, maybe because the margins in AUS are way higher? I thought everything was very much more expensive there?



papflesje said:
I don't know, maybe because the margins in AUS are way higher? I thought everything was very much more expensive there?

I don't know, I'd be surprised if they were very different from the ones in Europe, but I'm just guessing here.

 



My Mario Kart Wii friend code: 2707-1866-0957

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Same here :)