"And in terms of title count, I mean in emphasis, we have roughly an even balance between PS3/Xbox 360 being one bucket in terms of number of titles, just over 20, and just over 20 on Nintendo Wii. So in terms of our console, you might argue that we are evenly balanced between the – against, if you will, the installed base. Nintendo is the leader, they are getting half our emphasis in terms of title count."
So over the course of the year beginning March 1st 2009 and ending March 31st 2010 (see third post why I've structured it this way), EA will be bringing just over 20 titles to the Wii (unless I've misinterpreted and it's actually just over 20 in development, not being released next FY)
So lets try to work outwhat these titles may be..
Q1 including March
- MySims Party
- EA Sports Active
- EA Sports Tennis
- Boom Blox 2
- Harry Potter and the Half Blood Prince
- Tiger Woods PGA Tour
- MySims Racing
- Madden NFL 2010
- FIFA 2010
- NBA LIVE 2010
- Spore HERO
- Need for Speed: Nitro
- Dead Space
- The Beatles (Music Game)
- Medal of Honor?
- Mirror's Edge?
- EA Sports Title (The second thing that is coming out in the quarter is we are launching our tennis SKU, our tennis title, and initially Wii only, and following it up with other franchises.)
- ...
- Hasbro Games (Nerf N-Strike for example) - "The third thing we're doing, we’ve had great success with last year, we are doubling down, we are basically getting 12 months business instead of six with our Hasbro business. Our Hasbro business has got a strong entry there."
- MySims games? - "In addition to that, we're taking up a big step forward with us Sims label. The MySims franchise is very successful on this platform, on the Wii platform. We are bringing three titles together, and we are aggressively marketing them. They have been among the most successful IP on the platform. We're going to market them aggressively, really as a range, and this is a premium range. We are really the only player in sort of the premium range ideas against the Nintendo platform have been Nintendo themselves. We are coming at this with a very strong entry, one of our best development teams, feels really, really good."
- More core titles? - "The fourth thing we're doing, and I would really like to put sort of a fine point on that is we are bringing core intellectual properties and franchise in categories we think have legs on the Wii platform. A good example of this is Dead Space. We are bringing a Wii title to market this year, and it is absolutely going to be the quality and fear factor that you’ve got on the PS3/ Xbox 360 and PC SKU this past year."
Source for all quotes: www.seekingalpha.com
