Wow, this is huge. If this and the news about the changes to the Core model are both accurate, Microsoft is really stepping things up in a big way.
Biggest deal for Microsoft:
# New Xbox Live Arcade blade - where you can download, play and learn about Xbox Live Arcade
That should help expose 360 owners to Arcade and increase sales.
I think the default setting for the 360 should be to not automatically start up DVD games but instead to go to the dashboard. I have a feeling some of these clueless casual types have never even SEEN the dashboard and don't know what all is on it.
We don't provide the 'easy to program for' console that they [developers] want, because 'easy to program for' means that anybody will be able to take advantage of pretty much what the hardware can do, so the question is what do you do for the rest of the nine and half years? It's a learning process. - SCEI president Kaz Hirai
It's a virus where you buy it and you play it with your friends and they're like, "Oh my God that's so cool, I'm gonna go buy it." So you stop playing it after two months, but they buy it and they stop playing it after two months but they've showed it to someone else who then go out and buy it and so on. Everyone I know bought one and nobody turns it on. - Epic Games president Mike Capps
We have a real culture of thrift. The goal that I had in bringing a lot of the packaged goods folks into Activision about 10 years ago was to take all the fun out of making video games. - Activision CEO Bobby Kotick
