This is made by 5th cell, the guys who made Drawn to Life.
http://au.ds.ign.com/articles/936/936157p1.html
Basic premise:
What Scribblenauts is about in a nutshell is basically "Anything you write, you can use." That's where the concept really came from. It's the idea of "What if you had all these puzzles, and in order to solve them you can write anything; the limit is your imagination." How you do that is through this character Maxwell. As Maxwell you have to grab in-level objects called Starites, and to do that you can write anything you want, and it'll spawn that object. So if there's a Starite in the tree, you could write "ladder" and then a ladder would spawn. Climb up the ladder, and you grab the Starite.
TRY AND CONVINCE ME THAT IS NOT AWESOME
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