What I think Sony means by the 10 Year plan is that they will support the PS3 for 10 years, of course the next gen would have been already started before the end of the 10 year plan. It will be kinda like the PS2, they support it for 10 years but they have a newer console selling aswell. I think SONY can suceed in the 10 year plan IF they can still release big titles out every year.
End of 2008 Sales:
Wii- 39 Million 360- 25Million PS3- 22 Million
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