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Forums - Microsoft - Two things Microsoft could have done to Crush Sony in the console war...

mrstickball said:
Leetgeek said:

In 2008 the PS3 has outsold the Xbox 360 by nearly 1.3 million units. But this fight should not have gone this far. Microsoft made all the right moves except these 2:

Have the HDDVD drive built into the 360.

Pay Square SE for Exclusive rights to Final Fantasy 13.

 

While you can argue many things I believe that if Microsoft would have almost completely crushed Sony beyond repair with these 2 manuvers.

Why they didn't is beyond me.

 

Wrong, on both accounts.

#1. If Microsoft chose to incorporate the failed HD-DVD drive into the 360, I really wonder what championing a failed drive would do. Without mass production of the drives by various 3rd parties, Microsoft & Co. would of had to bear the entire brunt of proper HD-DVD R&D and production. This could lead to higher costs for the 360 beyond what Microsoft already pays. Not only this, production of the said disks could also be a bit costlier due to the lack of producton outside of Microsoft's factories (could you imagine how difficult producing millions of HD-DVD disks in 1 or 2 factories for every 360 game would be?) I agree on the whole "oh, the 360 could of used a bigger storage medium than DVD-9", but HD-DVD, as well as BR-DVD was rather new when MS produced, and sold the 360. With the fail rates of the early 360s, one can only question how awful the HD-DVD drives would of been (and how expensive, too).

HDDVD started to lose serious studio support because Bluray just had a much bigger userbase. The main reason: PS3 is a Bluray player. Now imagine if each 360 had been an HDDVD player. From what I understand it was much easier to produce HDDVD then it was Bluray. One of its selling points to the industry actually.

#2. Although FFXIII could invigorate sales in Japan for the 360, it's doubtful that it would of propelled hardware sales into some sort of new arena that Microsoft Japan could of capitalized on. Blue Dragon, Lost Odyssey, Ace Combat 6, Enchanted Arms, Eternal Sonata, Lost Planet, Ridge Racer 6, Dead or Alive 4 all were major games that X360 fans (even such as myself) touted would help the 360. Many of them, especially BD and DOA4 helped hardware sales, but never really kept a strong trend, save Blue Dragon. Even with the Playstation 3, we're seeing that major name-brand IPs are doing nothing for the PS3 in Japan. Metal Gear 4 hardware boosts, as astronomical as they were, collapsed and are back to near-normal levels. VF5, Gundam Mousou, HSG5, and others were the same way - despite selling 300,000-500,000 copies each, what did they accomplish?

So you think any of those games you mentioned have anything on Final Fantasy in Japan? No way son.

No one title helped either system. Looking at Japan, the trends have been better when you have multiple, string-together titles, rather than piecemeal titles once in awhile. FFXIII could of provided the 360 a 200,000/wk boost in hardware, but guess what? It would of been for 1 week, and then it'd be back down to 5k/wk in a matter of a month or two. 1 specific game (sans Wii Sports) really can't make or break a system in 1 given territory - Halo 3, nor MGS, nor GTA have provided viable, real boosts in a given territory to show that 1 game would ever be worth it (although H3 was darn close).

Looking at Japan Final Fantasy sells Millions of consoles every time.

Now, what MS should of done:

1) Announce a global, $100 price drop on all X360 SKUs in December 2007 to counteract PS3 pricedrop. Lets face it, the PS3 pricedrop helped, a lot. It's made the PS3 somewhat relevant in the US, and trend to relative strength in PAL territories. The MS price drop, as we've seen in Europe, has had very similar effects. What would of happened, however, if big games like Halo 3, Assassins Creed and Call of Duty 4 were new titles in those territories, rather than February releases? It wouldn't of killed the PS3, but it would of negated any advantage the PS3 would of had.

Bzzt wrong they should have had the 360 with the HDDVD drive starting at $399 from the get go and eat the loss because it would cost less then losing this console/format war long term.

What would of happened, however, if big games like Halo 3, Assassins Creed and Call of Duty 4 were new titles in those territories, rather than February releases? It wouldn't of killed the PS3, but it would of negated any advantage the PS3 would of had.

I beat both of those games on PS3 what a weird point you're trying to make.

2) Launch new 1st party software initiatives. Not buying out studio X, but actually building them, from the ground up. Microsoft has the worst 1st party development of the big 3 companies - the Big N is leaps and bounds ahead of them, and Sony's is pretty decent as well. Microsoft has Rare, and Lionhead (as well as Turn 10, and a few others), and they've paid over $1b for all of them. But I think if Microsoft went out, and assembled a few new teams - like Feel Plus, and staffed development studios with around 1,000 developers/artists/ect, they could rival Sony in a matter of months. Software is where MS could make their killing, as we've seen with Halo. But aside from Forza, MS hasn't had a true 1st party game do gangbusters as of yet.

Microsoft could have traded the cash they spent on Rare on some SE exclusives like FF13 or perhaps a FF7 Remake. Give Banjo back to the kids. It's been a long time since Rare made Donkey Kong Country money.

Sorry but you're wrong.

 

 

 



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^^Nice post. Especially the whole HDDVD statement.



Eventually hd games in all major game genres that will be superior to anything on Wii such as GTA IV and MGS4 already are will have an impact on hardware sales and be the Wii's undoing. People are not going to want to play inferior graphicallly, big head versions of everything else forever.



Microsoft DID crush Sony this generation. Last generation the Sony machine had a market share of close to 75%. This generation it will be lucky to get 35%.

The REAL question is what could Microsoft have done to crush Nintendo?



starcraft - Playing Games = FUN, Talking about Games = SERIOUS

The PS3 will pass the 360 in Spring of '09 when games like Final Fantasy XIII, God of War III, and Gran Turismo 5 are released. It will pass the Wii In the Christmas Holiday of 2010.



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FFXIII is way bigger then all 360 exclusives combined in Japan. SO4 will be the biggest timed exclusive game in Japan for 360 and will come after FFXIII which mean huge numbers of JRPG fans will move to PS3 and wait for SO4 to come to their system.



As long as 360 continues to expand its ever increasingly bad ass lineup, then I am happy.



shanbcn said:

FFXIII is way bigger then all 360 exclusives combined in Japan. SO4 will be the biggest timed exclusive game in Japan for 360 and will come after FFXIII which mean huge numbers of JRPG fans will move to PS3 and wait for SO4 to come to their system.

Got a link confirming the release of Star Ocean 4 on PS3?

 



starcraft - Playing Games = FUN, Talking about Games = SERIOUS

I doubt having HD DVD would have helped anything but HD DVD. It would certainly have put the 360 at a launch price where it would have sold much worse than it did (imagine it would have been at PS3 levels of price and features with weaker brand name : not a good move).

FF might have got it traction in Japan but I actually doubt it. Japanese can be very put off by such obvious 'land grab' manouvers and might have simply ignored FF on 360. We'll never know but I don't think you can just assume Japan would have jumped to 360 en-masse just because of FF.

To be honest with the exception of price point I think MS has played things pretty well all things considered.

MS real problem is that Sony retains a strong brand, particularly outside English speaking regions, and that it does have better 1st party support which will keep driving HW sales.

As for MS vs Nintendo... well, no one saw that one coming and for the moment its Nintendo that is MS's problem whether they want to admit it or not.



Try to be reasonable... its easier than you think...

How is getting outsold week end and week out considered "crushing"? I really hope you aren't touting the one year lead (meaning no competition from the other console which targets a similar userbase) which is slowly but surely disappearing as your definition of "crushing". Sure the PS2 had almost 75% last gen, but if current trends continue, M$ will be in last place. Now how does that equate to M$ crushing Sony? Sony crushed everyone last gen, Nintendo is doing it now.