No sales would have been eworse bc ppl some had to buy it again and at least in the Americas it wasnt that big of a problem in terms of ppl carin to not purchase it in EU and Japan an issue but really only affected Uk and Australlia with that cause rest isnt that into 360, imo

The 3 year warranty didn't come out until over a year after the console was on the market. I know several people that bought multiples before the warranty. I don't think there are as many now though.

But during that year, wouldn't the normal 1-year warranty cover it?

In many EU countries, there's a mandatory 2-year warranty for all electronics. How does it work in USA?

One thing most people seem to be overlooking is the high probability that MS could have gone with a series of more aggressive hardware price cuts if it hadn't been for the $1+bn they had to set aside for extended warranty repairs due to RRoD defects.

While I won't bother throwing out a random number as to how many more consoles I believe MS could have moved, it's safe to say that an additional $50 price drop during the holiday season of 2007 in addition to the "holiday bundle" pack ins would have had a fairly significant effect.

$250 or less for Core/Arcade, $300 for Pro and $400 for Elite would have been very feasible.

As far as turning potential consumers off from buying a 360, I think it may have caused some to delay the purchase until the kinks were worked out (although it wasn't widespread knowledge until well into the whole RRoD debacle), and may have caused some to buy a PS3 instead, but probably not in numbers high enough to significantly alter the current status quo.

Not as much as more aggressive price cuts timed during the peak season of 2007 anyway.

@Nj5

The 360 didn't have a 1 year warranty it had a 90 day warranty originally. They were forced to extend the warranty to one year because of product failure but that extension was still 12 months after launch.

Yes but not a huge significant difference. The RROD thing will most likely hurt future Xbox products, as the brand is what has suffered the most.

^^ Too true, I personally am never buying a Microsoft console because of ROOD.

I will get their next one. I am incredibly pleased with the amount of compelling content M$ has thrown my way. I have gotten more than my money's worth out of it as of right now and the rest of the generation is just icing on the cake.

A little to some people, I wonder if the average consumer even knows about the RRoD before buying...

The "average person" in the world has never used a phone (only about 20% of the world population has ever talked on a phone).

I am not talking about the average person, I am talking about anyone who might ever buy a console for gaming. And of those people, almost all of them know about the 360's reliability issues.

Also, please read. I said almost all of the HD market. Meaning just about everyone who bought a PS3, would have bought a 360 instead. The main reason people don't, is for some strange reason, people don't like buying things that break.