So......there is something exciting being planned? Kelly's twitter says she's the Global Games Marketing for Xbox.

She may be talking about Jez, Lol.

Xbox already making smart moves to make this a big hardware sales year, I personally wasn't expecting the first Series X bundle until Starfield's launch at the earliest, possibly not until Holiday 2023, so this is an even faster timeline than I expected. 

It should be fairly easy for Xbox to make 2023 their 3rd biggest hardware year ever, current top 3 is:

2011- 14.1m

2010- 13.9m

2008- 11.1m

Xbox Series is currently tracking toward 10m+ in 2022 here on VGC (probably around 10.4m end of December as there are still 3 more weeks of December tracking, and 2 of those 3 weeks were pre-Christmas weeks boosted by the return of the $250 S deal from Black Friday and Cyber Monday week). If Xbox Series could manage 10m+ in 2022 with no exclusives, they should at least be able to pull off 13m in 2023 between a. multiple AAA exclusives including Starfield (previous 2 singleplayer Bethesda RPG's sold 20m+ and 30m+ copies respectively), b. better Series X production numbers, and c. S and X bundles available throughout the year, increasing their value per dollar. Who knows, they may even have a shot at dethroning 2011 if Starfield is popular enough and has a bundle with good numbers available. 

Given the circumstances (almost 0 games of note, and certainly none that push console sales) Xbox's sales performance this year was nothing short of outstanding.

Phil Spencer - Variety500 - Top 500 Entertainment Business Leaders | Variety.com

Sarah Bond - Variety500 - Top 500 Entertainment Business Leaders | Variety.com

Agreed. Current tracking suggests that 2022 will be Xbox's 6th biggest hardware year ever:

2011- 14.1m

2010- 13.9m

2008- 11.1m

2012- 10.8m

2009- 10.6m

2022- 10.3-10.5m most likely

The fact that Xbox managed to nearly make top 5 in 2022 with 0 big exclusives and not enough Series X stock to meet demand is pretty remarkable. I think alot of people are still underestimating Xbox Series, in 2023 it is looking like it will beat at least one of the 3 Kinect boosted years for 360 (2010-2012), possibly even all 3 of them if everything goes right (Starfield is popular and has a bundle, good S and X bundles for Holiday 2023, return of the $250 S deal for Holiday 2023 and maybe even a $450 deal on X for the Holiday, Xbox has a 4th or 5th AAA exclusive for 2023 other than Starfield, Forza, and Redfall).

If 2023 does beat some or all of the Kinect boosted 360 years, it will be doing it earlier in it's lifecycle too when hardware prices are higher and there are less games available, so later years for Xbox Series should be even bigger than 2023. I can't see 2023 being the peak year for the system, not when there are still so many big exclusives and price cuts ahead of it.