2005-2007: I just love Peter's Moore idea of investing in exclusives, gears of war/Kameo/perfect Dark/mass Effect/Ace Combat/Project Sylpheed/Lost Odessy/Blue Dragon/Project Gotham Racing/Fable/N3 ninety Nine Nights/Tenchu/katamari/Dead or alive/Dead Rising/Crackdown/halo/Forza/ and many more it basically had a exclusive a month or even two if you include crap games like Bomberman WTF edition/Kengo/Over G fighters etc. He basically did what happen with the Dreamcast invest in a lot of exclusives but lose money (and I didn't care) and then came don Mattrick who was the 'You don't need games but need Kinect' and that was the first time they made money :(.














