RolStoppable said:
Indeed. Most people don't grasp Nintendo's strategy. They think that Nintendo will make smartphone games to make some good money on the side, but the main purpose is to tie people into the Nintendo ecosystem and sell more dedicated gaming hardware and software. Exposure to Nintendo IPs, advertisements for Nintendo products, and reward points that can be redeemed on Nintendo systems. Making money from smartphone games is only a secondary concern. |
Yep, same with the theme park attractions & films/series based on their IP, the primary goal is to increase brand recognition and advertise their products, making money is a secondary concern while still being a major incentive.
When the herd loses its way, the shepard must kill the bull that leads them astray.








