AlfredoTurkey said:
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You keep using the word fact. I don't think it means what you think it means.
For your first sentence to be a fact period you would need to know the data for all the weeks since October. Being in the Amazon thread you would think you'd use that data, though that contradicts your statement so obviously you don't find it as factual. Next you could be using this sites data but this site itself says they are estimates and we all know they get adjusted so also not factual. NPD doesn't have weekly data so, please tell me where you get your facts?
Then you say