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Forums - Sales - Rumor: 360 price drop end of March. Possible Scenarios?

obieslut on 01 May 2008
sharky said:

More fuel to the flame:

 

Xbox 360 price cut coming this month
Trade sources point to Wii-like RRP as Microsoft looks to capture family market

MCV has it on very good authority that Microsoft is planning an Xbox 360 price cut at the end of the month, which will allow its lower-spec Arcade model to compete with Nintendo’s Wii on price.

In what is being seen as a significant move to attract the family market, that would mean a dip from Arcade’s current price of £199.99 to something closer to £179.99.

It is unknown if Microsoft’s other Xbox 360 SKUs, the Premium pack and the Xbox 360 Elite, would enjoy similar price drops. However, the platform holder introduced a price cut on all three models in August last year.

One trade source told MCV: “A few publishers have confirmed the news to us, and we’re aware of some price movement is coming. The major chain retailers have all been told.”

Other high level trade sources have also heavily suggested the move is coming, speaking off the record exclusively to MCV.

Microsoft declined to comment on the cut, telling MCV: “We don’t comment on rumour and speculation.”

 

http://www.mcvuk.com/news/29820/Xbox-360-price-cut-coming-this-month

 the arcade is already 179 pounds in the uk. which makes it chaper than the wii