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Forums - Gaming Discussion - Google Play revenue up 67% in the past 6 months

Google’s Android app marketplace, Google Play, has seen significant revenue growth this year, fueled in large part by Japan and South Korea. In a new report released today by app store analytics firm Distimo, the company found that Google Play’s revenue grew by 67 percent over the past six months, while Apple’s App Store revenue grew by just 15 percent during the same time frame.

While these numbers reflect the impact Android’s massive market share is having on the app industry, it’s worth noting that of the two app stores, the Apple App Store’s market is still the largest, and continues to see more than two times the revenue of Google Play.

That latter figure varies a bit from an earlier report put out by competing analytics firm App Annie in April, which found that Apple’s App Store earned around 2.6 times more revenue in the preceding quarter. But not only do the firms’ methodologies differ in general, Distimo looked at the earnings of all ranked apps in the 18 largest countries over 6 months, while App Annie’s data was, as noted above, for the quarter.

That being said, Google Play’s revenue growth is notable. While only 25 percent of the revenue from the two stores combined came from Google Play in February 2013, this went up 8 percentage points to reach 33 percent by July.

Japan & South Korea Fuel Google Play Revenue Growth

Overall, the U.S. still spends the most money on apps, followed by Japan and South Korea, who were the main contributors to Google Play’s revenue share. After the top three, were the U.K., Australia, Germany, Canada, France, Russia, and Italy. (One interesting side note here is that in Russia, more money was spent in the App Store for the iPad, than in the App Store for the iPhone.)

In terms of the top revenue-generating apps this past month, Google Play’s list reflects its heavy footprint in Japan and South Korea in particular. Though King.com’s Candy Crush Saga still reigns at number one, it’s followed by Japan’s Puzzles & Dragons, two apps for South Korea’s Kakao at spots #3 and #5, and Japan’s LINE at number 4.

Meanwhile, the top revenue-generating apps in the Apple App Store, in order, were: Candy Crush, Clash of Clans, Hay Day, Puzzles & Dragons, and The Hobbit: Kingdoms of Middle-Earth.

In terms of paid apps, Apple’s app store was largely games with the exception of WhatsApp in spot #4, while Google Play was a mix of games and utilities (like a keyboard, backup service, and launcher).

More details on top publishers, free apps, and more are in the full report.

http://techcrunch.com/2013/08/12/google-play-revenue-up-67-over-past-6-months-fueled-by-japan-s-korea/



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What is up with Korea? why do they dominate apple there?



Interesting the differences in revenue generating top 5 and paid download top 5.

Shows how much ad-revenue is part of the Play store considering the top 5 paid are clearly the the same apps or even type of apps on the Play store.

4 of 5 top paid no on Apple store are games.
1 of 5 is Play.



I think that it will take another 2 years for google play to equal apple's app revenue. Would that sound reasonable?



It will probably rise even more soon, because since about 2-3 weeks, people can now finally buy prepaid cards for Google Play in my country.

Before that, hardly anyone over here actually bought stuff from Google Play, because they didn't want to get a credit card just for being able to buy in Google's Appstore. Now that people can finally buy stuff from Google Play Store, I'm sure a lot of them will.



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It is hard for devs to revenue on Android, they whine a lot about it.

Most android users won't pay for an app, and freemium is only at its premises



RenCutypoison said:
It is hard for devs to revenue on Android, they whine a lot about it.

Most android users won't pay for an app, and freemium is only at its premises


The region chart explains how many devs may still struggle while Play revenue is surging. If you can make an app that will appeal in Korea or Japan, you can make some serious bank. If you appeal to Western sensibilities, iOS is still the way to go.

You can see it in the messaging apps. Line is designed with the idea of replacing complicated Asian text with expressive, fast to input stickers. WhatsApp is simply designed to be an over the top messaging service that works across phone platforms. They appeal to different cultures, and find success in different markets.



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famousringo said:
RenCutypoison said:
It is hard for devs to revenue on Android, they whine a lot about it.

Most android users won't pay for an app, and freemium is only at its premises


The region chart explains how many devs may still struggle while Play revenue is surging. If you can make an app that will appeal in Korea or Japan, you can make some serious bank. If you appeal to Western sensibilities, iOS is still the way to go.

You can see it in the messaging apps. Line is designed with the idea of replacing complicated Asian text with expressive, fast to input stickers. WhatsApp is simply designed to be an over the top messaging service that works across phone platforms. They appeal to different cultures, and find success in different markets.

It's just that mobile and social gaming is grown up now in japan and korea. The freemium model too.

The thing is, if you are an IOS, you have money extra money to spend. That's a fact, IOS is extra money over android.

It will evolve, I don't think it's cultural, it's just new here.