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Forums - Sony - Sony to kick off PlayStation 4 advertising during the Champions League final

Spedfrom on 17 April 2013
ethomaz said:
Spedfrom said:
I'm liking this renewed Sony so much.

"Shine bright like a diamond!"

So did you like the KAZAFICATION? Everything changed at this guy.


I loved it! I had a blast lurking neoGAF for all the crazy Kaz gifs. :)



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brendude13 on 17 April 2013
MoHasanie said:
brendude13 said:
Hmm, seems odd to advertise so early.

It's before E3 too, so they're not going to have much to show. That PS4 trailer they have on Youtube isn't going to have a very wide appeal.


hmm, maybe Sony has a plan to finally show the console in the advert. Like, current rumors suggest the 720'S announcement is in May, and considering the Champions League Final in the end of May, maybe Sony will try to take away some of the 720's hype by revealing the console's look in the advert. 

Hmm, that could actually be quite possible. I'd prefer to see it at E3 though.



ThatGreekGuy on 17 April 2013

Oh I'll be watching.



ShadowMagist on 17 April 2013

I'm hoping this will include some Vita advertisements as well? Being the official sponsor...and having a "brand", Sony could/should divy up the spotlight. Very exciting news regardless!



9087 on 18 April 2013

United Kingdom: 62,641,000
France: 65,436,552
Spain: 47,190,493
Germany: 81,726,000
Netherlands: 16,696,000
Italy: 60,770,000


Those are the populations of the most Soccer/Futbol crazed countries in Europe. Those countries all had teams in Champions League this year. It's also watched in many of the other European countries, since Futbol is huge in basically every country (Sweden, Norway, Austria, Denmark, Serbia, Croatia, Czech Republic, Slovakia, Hungary, Greece, Ukraine).

Europe Population > United States population


Not to mention, many in the USA will be watching Champions League Finals as well. In USA, ratings for Champions League Finals in 2012 were up %676 since 2002.
http://tvbythenumbers.zap2it.com/2012/05/24/epic-uefa-champions-league-final-on-fox-is-second-most-watched-ever/135730/


Champions League is also watched in other countries such as Japan, Turkey, and Brazil. It's a huge event. So Sony is doing a good job advertising PS4 here.



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MoHasanie on 20 April 2013
9087 said:

United Kingdom: 62,641,000
France: 65,436,552
Spain: 47,190,493
Germany: 81,726,000
Netherlands: 16,696,000
Italy: 60,770,000


Those are the populations of the most Soccer/Futbol crazed countries in Europe. Those countries all had teams in Champions League this year. It's also watched in many of the other European countries, since Futbol is huge in basically every country (Sweden, Norway, Austria, Denmark, Serbia, Croatia, Czech Republic, Slovakia, Hungary, Greece, Ukraine).

Europe Population > United States population


Not to mention, many in the USA will be watching Champions League Finals as well. In USA, ratings for Champions League Finals in 2012 were up %676 since 2002.
http://tvbythenumbers.zap2it.com/2012/05/24/epic-uefa-champions-league-final-on-fox-is-second-most-watched-ever/135730/


Champions League is also watched in other countries such as Japan, Turkey, and Brazil. It's a huge event. So Sony is doing a good job advertising PS4 here.

Why don't you look at the tv ratings for each final from last year for each country. Like, for example, the ratings for the final in the UK last year were 6.5 million,  viewers. or in the United States it was watched by 2 million. You can't compare it by populations cause not everyone in all European countries watches football. 



    

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