Future proofing over future proofing. People can't keep up honestly. Most people are still having to adopt Blu-Ray (HD movies) in general, let alone 4K BD.

And TV sets, you think people change them often, but they don't. I personally don't see this flying.

And as a gamble, Sony is in a bad shape to play as aggressively as it used to, I don't see the strategy in all this.

Only those with multi-monitors setups, and even then only those with 4 or more 1080p monitors (because with 3 it is still lower) or those that have 3 monitors with a res of 2560x1440 or higher.

A very, very small minority.

you can buy today a 3840x2160 toshiba for around 8000 euros... its the future... only natural that PS4 can play back movies in this resolution... if it launch in one year from now. 4K Tvs will be more affordable then.
imagine in 3 years from now being natural for Tvs to have that resolution and a PS4 (just 2 years old) not being able to playback that movie... would be stupid, no?

"...a larger scheme to push 4K on consumers, much like 3D was a huge push in the industry a couple of years ago."

Lol.
Yes, well that was certainly successful. Today eeeeverybody has a 3Dtv.

Anyway, way too soon to waste recources and money on this in the PS4, would be best to wait until PS5 at least. Even for movie playback, the 0,1 % that actually want it/is able to/cares about it/can afford and has room for the mega-tv's necessary to watch movies on equipment capable of this would just a high-end Blu-Ray player.

I don't see the part where it says it was successful.

I want them to do this for the purpose of helping the system last longer than using current technology.

HOWEVER! I am not ever going to spend over $400 for any game system again. It took way to long for the PS3 to catch on and ultimately it did more damage than it did any good. More studios closed this generation than from gens past.

I know that it isn't just the PS3's fault, but this gen forced developers to either pony up and risk going broke or switch to Android, iOS and browser based gaming and then get ridiculed for trying to stay afloat for doing something that would keep making money.

You still buy that? LOL.

UberHD is coming!

Actually the movie industry is pushing 4K and its not all Sony. Many movies today are downconverted/decompressed to 1080p as it is. There was a great article about this a few months ago in Sound and Vision magazine. Blu-ray will be the format for it so many changes won't be necessary for the consumer. I applaud Sony for being ahead of the game just like they were with Blu-ray.

Honestly, who wants another Wii that goes backwards in technology or another console that "is up to par" with what is out now? I have a 6 year old 46' Samsung 1080p HDTV that looks great but I wouldn't mind buying another Ultra High Def TV in a few years that can display 4 or 8K.

@bold. *clap* for getting so much wrong in one sentence.

@ultra high def. At what price... you probs won't buy it.

Anyways

@OP. It all depends on how this boosts the PS4 pricetag. Imho at this moment Sony needs to cut the fat wherever possible, so this is bad news unless they can really get this at a good price where it becomes viable to attract the cutting-edge crowd once again. Anything higher than a 20$ premium is out of the question lest they are willing to risk their regular user market adoption rate.