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Forums - Gaming - What makes it special? What makes Xbox Live worth it?

Reasonable said:

That's my point really.  I'm not saying Live can or can't run on advertising alone - I'm seeing people stating categorically it can't and asking how they know I'm discovering they don't - they're guessing.  The advertising may well only cover a fraction of the costs, or it might cover over 50% - I don't know, and neither does anyone else really so they shouldn't be claiming knowledge they don't have.  One of the things I like on this site is claims must be backed up - I just wanted to see the evidence for claims I was interested in and it turned out there wasn't any.

I love how you imply it's my fault you and others are making claims with no evidence - I didn't force anyone to make any claims.  I actually posted originally to note the features of Live I thought made it popular and arguably superior to PSN.  I don't pretend Live is miles better than PSN - it's not - but it is better and I believe it's pretty clear in what areas.  The whole advertising thing is a side track just because I say a claim.  I'm not going to reply anymore because this is sidetracking the thread and I have my answer pretty definatively now - nobody has any figures for Live costs vs Advertising revenue intake.

I'm sorry to butt in your conversation but this site relies mostly on educated guesses. Just because someone doesn't take the time to explain exactly how things work doesn't mean they have no clues how said thing work. Some people like myself have jobs that are related to advertizing (maybe not the same as those found on the Xbox dashboard but still) and taking the time to explain how it works to someone that doesn't work may take too much time.

You keep saying people make false claims with no evidence but should I remind you that a lot of people like you immediately jump on the idea that since there are ads on the dashboard then they should get enough money to run the service. This way of thinking makes others cringe since when you look at the ads you quickly realise that it's impossible. Ads on tv generate way more revenue than other ads and they pay way more than the others. But just because I will not give you a link with numbers you'll still keep saying it should be enough, this is an uneducated guess but you seem to like this idea better.



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Jazz2K said:
Reasonable said:

That's my point really.  I'm not saying Live can or can't run on advertising alone - I'm seeing people stating categorically it can't and asking how they know I'm discovering they don't - they're guessing.  The advertising may well only cover a fraction of the costs, or it might cover over 50% - I don't know, and neither does anyone else really so they shouldn't be claiming knowledge they don't have.  One of the things I like on this site is claims must be backed up - I just wanted to see the evidence for claims I was interested in and it turned out there wasn't any.

I love how you imply it's my fault you and others are making claims with no evidence - I didn't force anyone to make any claims.  I actually posted originally to note the features of Live I thought made it popular and arguably superior to PSN.  I don't pretend Live is miles better than PSN - it's not - but it is better and I believe it's pretty clear in what areas.  The whole advertising thing is a side track just because I say a claim.  I'm not going to reply anymore because this is sidetracking the thread and I have my answer pretty definatively now - nobody has any figures for Live costs vs Advertising revenue intake.

I'm sorry to butt in your conversation but this site relies mostly on educated guesses. Just because someone doesn't take the time to explain exactly how things work doesn't mean they have no clues how said thing work. Some people like myself have jobs that are related to advertizing (maybe not the same as those found on the Xbox dashboard but still) and taking the time to explain how it works to someone that doesn't work may take too much time.

You keep saying people make false claims with no evidence but should I remind you that a lot of people like you immediately jump on the idea that since there are ads on the dashboard then they should get enough money to run the service. This way of thinking makes others cringe since when you look at the ads you quickly realise that it's impossible. Ads on tv generate way more revenue than other ads and they pay way more than the others. But just because I will not give you a link with numbers you'll still keep saying it should be enough, this is an uneducated guess but you seem to like this idea better.

Show me where I said the ads could cover it or even anything about it.  I saw someone post that something empatically - as in factually in context - and asked for what was behind their claim.  Turned out to be guesses.  Also, the site functions on extrapolation from real numbers polled from retailers so far as I know, not pure estimates based on guesswork.

Your post is simply the kind of thing I was looking for - either example data to support the estimate or some idea why you would think so.  Check the post trail again.  The people I queried simply said "it's this" and then had no real reason to have said so nor any kind of annecdotal evidence or experience.

To make any kind of informed guess here - which is what you're talking about - you would need two pieces of information.  An estimate of Live costs - doesn't have to be the real figures but just something sensible based on some extrapolation of the service infrastructure.  Second, an estimate, based on the kind of knowlege you mention, of probable income of advertising on Live.

I've seen no-one - until you at least mentioned advertising - come up with anything satisfcatory here.

finally, the burden of proof in this site is on the person making the claim.  If you post here claiming X then you better be ready with something behind the claim.  Doesn't have to be facts, but it does at least have to be "I believe based on X that Live probable costs Y and that advertising is probably only W based on Z".  Anything else is simply an internet fact - i.e. a guess.

When I make claims, which I sometimes do, I'm always prepared to back them up with some knowledge if its an informed guess or links if I think it's more than an informed guess.



Try to be reasonable... its easier than you think...

There is only one AD on the dashboard. One ad cannot support an entire service such as live. You people are pathetic to make such a claim. And for those who have never used live and are on this thread. There are no pop ups, or in game ads, there is only on tiny ad in the bottom right of your dashboard.



Reasonable said:
Wh1pL4shL1ve_007 said:
Reasonable said:
Wh1pL4shL1ve_007 said:
Reasonable said:
Wh1pL4shL1ve_007 said:
Reasonable said:
Wh1pL4shL1ve_007 said:
Reasonable said:
Mr Puggsly said:
Reasonable said:

No you're guessing unless you can provide some sort of evidence for a) Live annual operational costs and b) Live annual advertising revenue.

If a)  is larger than b) then you're correct - if b) if larger then a) then you're incorrect.

As I said originally I keep seeing people say "Can't" etc. but I've never seen amy actual detail to substantiate the claims.  You sounded certain so I thought maybe you had read articles, had some links, etc. but I guess not.

As for the bolded, Live started fee based - why would MS drop the fee if advertising revenue now cover it?  I'd expect them to pocket the difference - if that's the case I'm just curious how much they'd be pocketing.

I think you're just looking at Live for its online gaming and not Live as whole. Which is why I said Live "AS IS" can't be supported on ads alone. The free "similar services" you mentioned don't take on the same over head cost or offer as much but you ignore that.

But okay, lets say I'm guessing. You're the one guessing they can provide the same service relying just on ads. Even though there is nothing comparable that does.


I'm not guessing anything.  I haven't said they can or can't.  I'd just like to know whether they could or not  but we obviously don't know.

EDIT: BTW not having a go at you - I know you're making an intelligent guess.  I just would like to see if there was any concrete data on how much revenue advertising in Live brings in for MS.


With all the partnerships and employees that goes towards Xbox Live... a normal person would know that Xbox Live cant be handled by ads alone...


Based on what?  Link me one concrete piece of evidence to support that.  I suspect you have no idea what the costs of Live are nor it's potential for advertising revenue.

Microsoft has 50 entertainment partners half of them are which major entertainment companies and the largest cloud storage from the consoles available.... 512mb... It just make sense....

 

Look, if your looking to argue with some one... treat them as your equal and dont treat them as your inferior....

So no links to actual evidence of likely costs or income then?


Im sorry, no I dont... Microsoft doesnt exactly release ad revenue.... 

That's my point really.  I'm not saying Live can or can't run on advertising alone - I'm seeing people stating categorically it can't and asking how they know I'm discovering they don't - they're guessing.  The advertising may well only cover a fraction of the costs, or it might cover over 50% - I don't know, and neither does anyone else really so they shouldn't be claiming knowledge they don't have.  One of the things I like on this site is claims must be backed up - I just wanted to see the evidence for claims I was interested in and it turned out there wasn't any.

I love how you imply it's my fault you and others are making claims with no evidence - I didn't force anyone to make any claims.  I actually posted originally to note the features of Live I thought made it popular and arguably superior to PSN.  I don't pretend Live is miles better than PSN - it's not - but it is better and I believe it's pretty clear in what areas.  The whole advertising thing is a side track just because I say a claim.  I'm not going to reply anymore because this is sidetracking the thread and I have my answer pretty definatively now - nobody has any figures for Live costs vs Advertising revenue intake.


You could have just looked up the fact yourself and avoided wasting people's time...


Why would I look up something others are claiming to have?  To be honest it seems to me the people claiming the have knowledge they don't are the one's wasting peoples time - particularly on a site specifically dedicated to numbers based on evidence.


True that...



Yay!!!

worldlyfall said:
There is only one AD on the dashboard. One ad cannot support an entire service such as live. You people are pathetic to make such a claim. And for those who have never used live and are on this thread. There are no pop ups, or in game ads, there is only on tiny ad in the bottom right of your dashboard.


http://www.youtube.com/watch?v=Ob3xTBsT09w

are you sure? this video shows the new interface for the 360 ( released a short while ago ) and i can count this person showing at least 4 different ads ( most likely at different times )

all i'm saying is that its not completely unfeasable to think that the revenue brough in from these may be able to cover the cost of the service... well if you aren't convinced that it takes a fortune to support i guess

if commentators on youtube can bring in so much money from advertising on their videos that they begin to consider it as a job i have to consider the possibility that the ads on xbl can be just as lucrative... then multiply that by millions of users



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o_O.Q said:
worldlyfall said:
There is only one AD on the dashboard. One ad cannot support an entire service such as live. You people are pathetic to make such a claim. And for those who have never used live and are on this thread. There are no pop ups, or in game ads, there is only on tiny ad in the bottom right of your dashboard.


http://www.youtube.com/watch?v=Ob3xTBsT09w

are you sure? this video shows the new interface for the 360 ( released a short while ago ) and i can count this person showing at least 4 different ads ( most likely at different times )

all i'm saying is that its not completely unfeasable to think that the revenue brough in from these may be able to cover the cost of the service... well if you aren't convinced that it takes a fortune to support i guess

if commentators on youtube can bring in so much money from advertising on their videos that they begin to consider it as a job i have to consider the possibility that the ads on xbl can be just as lucrative... then multiply that by millions of users


Its still just one ad and at different times. If you owned a 360 you would know, but you dont. So i don't even know why you would even be posting here.

I fail to see how anyone can think Live can be supported by one ad? How much money do you think MS honestly makes from from one advertisment? Do you understand how a business works? How much it costs to run  and operate? There service it self may not cost a fortune to run but paying the people behind it and all the overhead expenese do. There are many expense's that a company like MS would have, and to honestly think that ONE and i repeat ONE advertisment can cover it all is just plain stupid. 



worldlyfall said:
o_O.Q said:
worldlyfall said:
There is only one AD on the dashboard. One ad cannot support an entire service such as live. You people are pathetic to make such a claim. And for those who have never used live and are on this thread. There are no pop ups, or in game ads, there is only on tiny ad in the bottom right of your dashboard.


http://www.youtube.com/watch?v=Ob3xTBsT09w

are you sure? this video shows the new interface for the 360 ( released a short while ago ) and i can count this person showing at least 4 different ads ( most likely at different times )

all i'm saying is that its not completely unfeasable to think that the revenue brough in from these may be able to cover the cost of the service... well if you aren't convinced that it takes a fortune to support i guess

if commentators on youtube can bring in so much money from advertising on their videos that they begin to consider it as a job i have to consider the possibility that the ads on xbl can be just as lucrative... then multiply that by millions of users


Its still just one ad and at different times. If you owned a 360 you would know, but you dont. So i don't even know why you would even be posting here.

I fail to see how anyone can think Live can be supported by one ad? How much money do you think MS honestly makes from from one advertisment? Do you understand how a business works? How much it costs to run  and operate? There service it self may not cost a fortune to run but paying the people behind it and all the overhead expenese do. There are many expense's that a company like MS would have, and to honestly think that ONE and i repeat ONE advertisment can cover it all is just plain stupid. 

" I fail to see how anyone can think Live can be supported by one ad? How much money do you think MS honestly makes from from one advertisment? Do you understand how a business works? How much it costs to run  and operate? There service it self may not cost a fortune to run but paying the people behind it and all the overhead expenese do. There are many expense's that a company like MS would have'

ok i'm willing to accept that you understand microsoft's business model better than me so what estimate would you give for the costs of the service?

and what estimate would you give for the ads displayed across the millions of 360s connected to xbl?



o_O.Q said:
worldlyfall said:
o_O.Q said:
worldlyfall said:
There is only one AD on the dashboard. One ad cannot support an entire service such as live. You people are pathetic to make such a claim. And for those who have never used live and are on this thread. There are no pop ups, or in game ads, there is only on tiny ad in the bottom right of your dashboard.


http://www.youtube.com/watch?v=Ob3xTBsT09w

are you sure? this video shows the new interface for the 360 ( released a short while ago ) and i can count this person showing at least 4 different ads ( most likely at different times )

all i'm saying is that its not completely unfeasable to think that the revenue brough in from these may be able to cover the cost of the service... well if you aren't convinced that it takes a fortune to support i guess

if commentators on youtube can bring in so much money from advertising on their videos that they begin to consider it as a job i have to consider the possibility that the ads on xbl can be just as lucrative... then multiply that by millions of users


Its still just one ad and at different times. If you owned a 360 you would know, but you dont. So i don't even know why you would even be posting here.

I fail to see how anyone can think Live can be supported by one ad? How much money do you think MS honestly makes from from one advertisment? Do you understand how a business works? How much it costs to run  and operate? There service it self may not cost a fortune to run but paying the people behind it and all the overhead expenese do. There are many expense's that a company like MS would have, and to honestly think that ONE and i repeat ONE advertisment can cover it all is just plain stupid. 

" I fail to see how anyone can think Live can be supported by one ad? How much money do you think MS honestly makes from from one advertisment? Do you understand how a business works? How much it costs to run  and operate? There service it self may not cost a fortune to run but paying the people behind it and all the overhead expenese do. There are many expense's that a company like MS would have'

ok i'm willing to accept that you understand microsoft's business model better than me so what estimate would you give for the costs of the service?

and what estimate would you give for the ads displayed across the millions of 360s connected to xbl?


I have know idea how much it costs MS to run live but its more money than a single advertisment can bring in. 

As for the estimate no more infact probably less than it costs to run a ad during a big sporting event like the super bowl or the olympics. A 30 sec Superbowl ad cost around 3 million bucks and there are way more people watching the superbowl than there are Xbox live subscribers.

If you can honestly  tell me that an Ad on Xbox live that you need to click on to veiw properly cost more than superbowl Ad, than this is over and i have just wasted my time. 



Here's a link to the top ten youtube partners. Just for reference. http://socialtimes.com/money-youtube-partners_b21335



worldlyfall said:
o_O.Q said:
worldlyfall said:
o_O.Q said:
worldlyfall said:
There is only one AD on the dashboard. One ad cannot support an entire service such as live. You people are pathetic to make such a claim. And for those who have never used live and are on this thread. There are no pop ups, or in game ads, there is only on tiny ad in the bottom right of your dashboard.


http://www.youtube.com/watch?v=Ob3xTBsT09w

are you sure? this video shows the new interface for the 360 ( released a short while ago ) and i can count this person showing at least 4 different ads ( most likely at different times )

all i'm saying is that its not completely unfeasable to think that the revenue brough in from these may be able to cover the cost of the service... well if you aren't convinced that it takes a fortune to support i guess

if commentators on youtube can bring in so much money from advertising on their videos that they begin to consider it as a job i have to consider the possibility that the ads on xbl can be just as lucrative... then multiply that by millions of users


Its still just one ad and at different times. If you owned a 360 you would know, but you dont. So i don't even know why you would even be posting here.

I fail to see how anyone can think Live can be supported by one ad? How much money do you think MS honestly makes from from one advertisment? Do you understand how a business works? How much it costs to run  and operate? There service it self may not cost a fortune to run but paying the people behind it and all the overhead expenese do. There are many expense's that a company like MS would have, and to honestly think that ONE and i repeat ONE advertisment can cover it all is just plain stupid. 

" I fail to see how anyone can think Live can be supported by one ad? How much money do you think MS honestly makes from from one advertisment? Do you understand how a business works? How much it costs to run  and operate? There service it self may not cost a fortune to run but paying the people behind it and all the overhead expenese do. There are many expense's that a company like MS would have'

ok i'm willing to accept that you understand microsoft's business model better than me so what estimate would you give for the costs of the service?

and what estimate would you give for the ads displayed across the millions of 360s connected to xbl?


I have know idea how much it costs MS to run live but its more money than a single advertisment can bring in. 

As for the estimate no more infact probably less than it costs to run a ad during a big sporting event like the super bowl or the olympics. A 30 sec Superbowl ad cost around 3 million bucks and there are way more people watching the superbowl than there are Xbox live subscribers.

If you can honestly  tell me that an Ad on Xbox live that you need to click on to veiw properly cost more than superbowl Ad, than this is over and i have just wasted my time. 

so... i guess from your reply, you don't really have an idea on how the ad revenue compares to the cost to run the service?

btw what aspects of the service do you think drive the cost up so high?

edit : another user attributed the exorbitant costs of xbl to exclusive content, bandwith costs and running servers among other things... what about you?