There's no more of a difference between upscaling and Blu-ray than there was between VHS and LaserDisc.

I'm not saying that Blu-ray will suffer the same fate as LaserDisc but this isn't a VHS vs. DVD difference we're talking about here. Let's be realistic about it.

You might want to look at br site and see what support really is, most major studios are unsure of downlaods and dont trust then.  Piracy is easy enough already.

 Movie studios want to sale disks, hardware makers want to build and sale players.  The customers are used to buying players and some physical format.

I disagree as part of the problem with upscaling is a problem with LCD themselves. In my opinion DVD looks the best on SD TV.

 i'm going to have to disagree with you there.  i own almost 400 dvds now so i'm an obvious consumer whore.  my problem is that they take up soo damn much space.  i absolutely love MP3s for the simple fact that i could put every thing on my computer and put all the originals into storage where i never have to see them again, and that's exactly what i'd like to do with my dvds.  having 3 bookshelves full of dvds is honestly more of an annoyance than anything.  once they come up with a way to have digital downloads, i'm jumping all over it.

That just about sums it up. Neither current HD product will ever gain mainstream appeal. 

I dont have read the article
I just want to add something

I have the impression (from France) that people are far from being interested by HD DVD/BR (I m sure everybody agree with me).

In states, I assume the situation is better for the HD format : people have access to cheaper player and begin to buy HD.

BUT

I dont see HOW "download" will kill the DVD (and the BR).

For me :

downloadable content = internet payment = mass market in 2 years at best.

I m not gonna say the BR will kill the DVD, I just think the "download" is too hardcore, and it is simply to early for it.

Even more, reading a bit the article, I learn that you will have to pay each time u want to see ur movie : do u really think it will sell ?

Downloads can't and won't replace BluRay, not for another seven or eight years, i.e. for the foreseeable life of the PS3. Moving gigabytes of data through a network is an enormous challenge - there is no mass market of ultra-high-broadband connections capable of piping that data. Burning a BluRay disc will be cheaper than buying stacks and stacks of hard-drives, so there's a place for disc media.

This isn't to say downloads aren't an important market, just that disc media (for large files) and downloads (for smaller ones) will coexist just fine.

@OP: Warner choosing to support BluRay was shocking? Not to me it wasn't... Not to most other Vgchartz members either.

How will downloading HD media be viable in the next 10 years. No one has a 100 MB per second internet speed! As a matter of fact, I remember that fiber-optic cables are the only ones that support it to that speed. And there aren't any in North America, most is in Japan.

This is where we are currently at.

Hd-dvd is now dead, finally...and you people need to stop the denial. It's a little sad. Over the next decade, much like dvd, Bluray High Definition Discs will be part of the natural evolution from standard to high def.

Whether you people like it or not, Sony has won...ms has once again lost. (Like we didnt see THAT coming lol)

..for anyone who was stupid enough to throw money away on the obsolete defunct hd-dvd player, whether standalone or x360 addon...just throw them away quietly and get urself a ps3 or standalone bluray player. The war is over, breath a sigh of relief..the only thing we have to worry about now is the middle east.