“Price” was one of the main points of discussion at Nintendo’s latest investor Q&A. Price, referring not just to the upcoming Nintendo 3DS price cut, but also to the price of Nintendo 3DS games.

Satoru Iwata, Nintendo’s global president, maintains that he believes there’s room in the market for both smartphone-priced apps and more premium-priced portable games, such as full-priced retail games for the Nintendo 3DS. That said, he also feels that the price of retail Nintendo 3DS software is an important point to keep in mind.

At the Q&A, an investor pointed out to Iwata that he’d noticed some Nintendo 3DS games priced as high as over 6,000 yen($76)  in Japan. This is a trend that was visible even at the system’s launch, with 3DS game prices ranging from the usual 4,800 yen ($61) to 6,090 yen ($77). The investor asked if Nintendo were considering ways to have third-party publishers make game prices skew more toward the affordable 4,800 yen range by, for example, reducing the manufacturing fees they charge publishers.

“Concerning the price of software, I cannot (directly) comment on it because the price is decided by the software publishers,” Iwata replied, “but I think that there is a possibility that it will be even more necessary to discuss this subject with them so that the price of software will become more affordable for the users to purchase it.”

He went on to state that he didn’t feel manufacturing fees for 3DS games were very high as compared to the fees for regular DS games. One reason that manufacturing costs are higher in the case of 3DS games is because the average ROM size of a 3DS game is larger than that of  Nintendo DS​ games. This is true especially in the case of very large 3DS games.

Nintendo’s own high-profile 3DS games, such as The Legend of Zelda: Ocarina of Time 3D, Nintendogs + cats and Star Fox 64 3D were all launched at 4,800 yen in Japan. One example of a publisher releasing more expensive titles is Namco Bandai. One Piece: Unlimited Cruise SP, Ridge Racer 3D and Tales of the Abyss all went on sale for 6,090 yen in Japan.

http://www.siliconera.com/2011/08/05/nintendos-iwata-3ds-game-prices-a-necessary-subject-to-discuss/

Hmm I didn't realise some titles were so expensive in Japan. Through they weren't exactly cheap in Europe too. 30-34 pounds for 3DS games was at the level of PS3/X360 games.

What do you think is affordable price on portable software ? For me maximum i want to pay is at 25 pounds and even then only for huge games with 40+ hours of content.

That's one of the fixed retail price problem. Publisher would still charge $40 suggested retail price even if their games were worth $20 based on how much effort is put into it.

I think they should increase the value of their games and their console to live up to their price, not the other way around.

To be honest, handheld games should have never exceeded $30. There is a reason handheld tie ratios are lower than consoles, and it is because the h-games are too expensive, even though they are cheaper than console games.

I can understand first-party games being $30, but some 3rd party titles whose value is knowingly limited should be cheaper. If the game can be completed in 5 hours, it should not be $40, but if its like Pokemon...

Wow, the Japanese get hosed on cost of living...

and other publishers can and will be greedy and charge more.

The problem isn't with the price of the games, it's with all the shovelware that shares the price as good games.

A pokemon title with production values like Skyrim could've been a reality by now. That would surely be a major system-seller.

Well, I don't think we're at the point where Nintendo consoles are strong enough to render all the tall grass neccessary for an MMO population.

That's what I always try to tell you guys.
Think of Japanese game prices when you complain about good Club Nintendo items only available in Japan. Those come at the expense of high game prices.