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Hypothetically speaking, if Sony or Microsoft turned around tomorrow and said, Danny, we're launching a new console in three years, that would be a head in hands moment?
Danny Bilson: It would be horrible. But I think they all know our model's broken anyway. It still costs us a fortune to make games on this platform. If they're going to up the scale, up the art, up the content, I don't know how to make that and sell it to anybody for under $100 a game. Who wants to do that? It's bad for everybody.
As long as we're creatively satisfied as gamers by what we're getting, I'm really satisfied. I still see cooler stuff, better stuff. So much is in the software engineering and working with the technology. I look at games and I go, wow, how did they get such great characters?
That the stuff THQ, Gameplay over Graphics, we have reached the point were games are costing too much and we are seeing more and more cases of games going really pretty but are boring. Look at Final Fantasy 14, an MMO that looked the best but was bad and boring. Now look were that got SE at.