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Forums - Sony - inFAMOUS 2 to receive substantial marketing blitz

VXIII on 06 January 2011

It's hard to understand Sony sometimes .. most of the times actually ,I'm not sure they fully know what they're doing , it's more like they act randomly

 Did GT5 get a multimillion dollar marketing campaign ? *that started after the release* , and keep in mind that Infamous is a "second party" title.  

Anyways, this game is so promising  and looks awesome already , hoping for a multi-player mode, I need to get some real people electrified XD  

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 



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VXIII on 07 January 2011
CGI-Quality said:
VXIII said:

 

It's hard to understand Sony sometimes .. most of the times actually

I'm not sure they fully know what they're doing , it's more like they act randomly

Did GT5 get a multimillion dollar marketing campaign ? *that started after the release* , and keep in mind that Infamous is a "second party" title.

Anyways, this game is so promising  and looks awesome already , hoping for a multi-player mode, I need to get some real people electrified XD

 

inFAMOUS is Sony's IP making it a first party franchise. Also, GT5 had quite a few ads air after release (which probably had to be pushed back given the last minute delay).

True , but still they have many first party titles coming from first party studios that won't be teated anything like this , and if I remember correctly Infamous sold the less of all their titles .. Not as good as LPB , Killzone , Uncharted , GoW

Their point is that making all titles selling at 3-5 million range is better than one title selling more than 10 M, what I don't understand why not pushing them all to 10 M range , I mean they already proven successful .

The Last Guardian better get a campaign like this or I swear I will bring Sony down to the ground .



A203D on 07 January 2011
VXIII said:
CGI-Quality said:
VXIII said:

 

It's hard to understand Sony sometimes .. most of the times actually

I'm not sure they fully know what they're doing , it's more like they act randomly

Did GT5 get a multimillion dollar marketing campaign ? *that started after the release* , and keep in mind that Infamous is a "second party" title.

Anyways, this game is so promising  and looks awesome already , hoping for a multi-player mode, I need to get some real people electrified XD

 

inFAMOUS is Sony's IP making it a first party franchise. Also, GT5 had quite a few ads air after release (which probably had to be pushed back given the last minute delay).

True , but still they have many first party titles coming from first party studios that won't be teated anything like this , and if I remember correctly Infamous sold the less of all their titles .. Not as good as LPB , Killzone , Uncharted , GoW

Their point is that making all titles selling at 3-5 million range is better than one title selling more than 10 M, what I don't understand why not pushing them all to 10 M range , I mean they already proven successful .

The Last Guardian better get a campaign like this or I swear I will bring Sony down to the ground .

Yeah but GT is a franchise since the PS1 days, marketing dosent determine it sales because its already a lot bigger than a lot of Sony's franchises. those franchises like inFamous dont have the same pull as something like GT, so they need marketing a lot more. and inFamous is relatively very new, so to make this IP as successful as something like Uncharted it will need marketing. GOW, LBP, Uncharted all needed marketing a lot more than GT, and so does inFamous imho.

i would like to see the TLG get a good standard of marketing because its relatively unknown compared to GT5. but i'm not holding my breath! i'm supprised we're even getting a localised EU release this year tbh!



non-gravity on 07 January 2011

I'm loving the Sly Collection right now. 

Reminds me again what a good platformer is like.



zuvuyeay on 07 January 2011

i'm aleady buying it,

i have to say i rather like infamous



                                                                                                                                        Above & Beyond

   

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huaxiong90 on 07 January 2011

Yup...just like A Crack in Time...heh.

I'll believe it when I see it.



Rockstar: Announce Bully 2 already and make gamers proud!

Kojima: Come out with Project S already!

huaxiong90 on 07 January 2011
CGI-Quality said:
huaxiong90 said:

Yup...just like A Crack in Time...heh.

I'll believe it when I see it.

Actually, A Crack in Time had lots of marketing. I would see it every other day around the time of release and there were quite a few in-store marekting kits on display as well. That isn't a very good example.

If anything, their marketing on most titles has ramped up strongly since mid-2009.

I suppose the other releases may have interfered back then...don't get me wrong, I'm satisfied with its sales (over 1 million), but I just don't feel it means much to release news like this...it kinda puts higher expectations on sales, if you know where I'm coming from.



Rockstar: Announce Bully 2 already and make gamers proud!

Kojima: Come out with Project S already!

pitzy272 on 07 January 2011

I'm curious...since Sony owns Sony Pictures, would they have to dish out the same (or any) money in order to have a game marketed as a preview to one of their movies in theatres? I feel like that question was worded really confusingly. If someone understands what I'm saying, please shoot me a response.