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Forums - General - NFL may expand (back) into Europe, and even internationally

Here's the article from ESPN, and Goodell himself:

LONDON -- Football is in the land of futbol to stay -- and with an even bigger presence if NFL commissioner Roger Goodell has his way.

When the San Francisco 49ers take on the Denver Broncos at Wembley Stadium on Sunday, they'll be the latest teams that went across the Atlantic to do their part in helping the league grow its international fan base.

And despite the long travels and disrupted team schedules such a trip brings, the NFL is charging ahead with plans to increase the number of games it plays overseas.

This Sunday marks the fourth regular-season game to be played in London, and Goodell said the success of the previous three sellouts has buoyed his hopes to succeed with his ultimate expansion goal -- having a full-time franchise in London.

"Each year, the different barometers indicate that our popularity continues to rise," Goodell said at an annual sports conference the NFL organizes together with The Economist magazine in London. "I think the next step will be multiple games (in Europe). And if that's successful then I think the idea of a franchise here is realistic."

He just has to get the players and teams on board first, which may not be all that difficult.

Like the teams that came before them, the Niners and Broncos have only had good things to say about their trans-Atlantic trip -- focusing more on the team-building opportunities than the jet lag and time spent away from home.

"I've never been out of the country, so this is definitely a good experience and opportunity," Niners cornerback Nate Clements said. "And I look to take advantage of this and make the most of it."

Of course, it's not exactly easy to bring the full NFL circus abroad.

Traveling logistics are one of the biggest challenges for teams coming over for games, highlighted by the Niners (1-6) and Broncos (2-5) choosing drastically different strategies for how to approach Sunday's matchup.

San Francisco arrived on Monday and has spent the week in a five-star hotel in the countryside outside London, getting adjusted to the time difference and practicing on a field with the same wet and slippery conditions expected at Wembley.

The Broncos, meanwhile, chose to stay home longer and only arrived Friday.

"Everyone was kind of like walking zombies off of the flight," Broncos offensive lineman Chris Kuper said. "Once we catch up on sleep we should be fine. We got two days to catch up on sleep."

The Niners have the added disadvantage of being listed as the home team, meaning they get one less game to play in San Francisco. But with the city turning the spotlight to the Giants playing in the World Series, it's not a bad time for the struggling football team to explore new surroundings.

"When you look at where we are right now as a team, it is nice to be able to get away and come here, and be able to sort of regroup as a team internally," head coach Mike Singletary said.

Goodell acknowledged it's "painful" for teams to give up a home game, and said that's one of the reasons the NFL is considering expanding its regular season schedule to 18 games. That would let teams have eight home games even if they go abroad.

Sending teams so far to play in front of foreigners may seem extreme, but Goodell insists it's the best way to connect with international fans -- especially because most of them never have a chance to play the sport themselves.

"That is one of our challenges, how do we promote a sport that is not played by the youth in each of those markets?" he said. "But I think that's where media and bringing our game to those markets meets those challenges. We've seen it here in this marketplace, we've seen it in Japan, Mexico and Canada."

Goodell would not give any hints about a timeline for putting a team in London, "other than as fast as is practical."

"Once we've got the logistics, which I think we have, then it's just a question of the growth of the marketplace," Goodell said. "And that's where we believe playing multiple games will demonstrate that there is a strong foundation for American football. Fans want to see it, there are partners that will support it. ... And when you can get to that point, I think you've given yourself a great deal of confidence that a franchise here would be successful."

So would players be willing to come play for a team based in England? Broncos quarterback Kyle Orton thinks so.

"London is a great place because you're going to have to find a combination of a city where people want to live and play for that team and I think this would be a great choice," Orton said. "You've got to find a city that you can get 53 guys that kind of want to live over here. London's a great city and I think you'd have a lot of interest from players."

I want to know from Europeans (especially the brits that have sold out Wembley each year the NFL has been there):

What do you think about the NFL - the real NFL, not some cheap offshoot - expanding outside the states? Personally, I couldn't be happier. I hope that more American sports proliferate, so things like the World Series are actually international. Many watch the super bowl outside the states, it should only be fair that they have a team to represent them.



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I couldn't be happier, tbh.

If expansion went well enough in the UK, and we started getting professional teams who played in the world series - with teams from NA and the UK frequently crossing the pond to play each other, it could only help improve relations between us. We Brits have yet to find a common sport with the USA, would be nice to finally have one.

As an aside, I now play Lacrosse for my University, which is the fastest growing sport at college level in the UK. TWO common sports? The possibilities are endless...



SamuelRSmith said:

I couldn't be happier, tbh.

If expansion went well enough in the UK, and we started getting professional teams who played in the world series - with teams from NA and the UK frequently crossing the pond to play each other, it could only help improve relations between us. We Brits have yet to find a common sport with the USA, would be nice to finally have one.

As an aside, I now play Lacrosse for my University, which is the fastest growing sport at college level in the UK. TWO common sports? The possibilities are endless...

Yeah, would be nice to see more international sports. I really liked the World Cup this year, as well as the Olympic hockey match (I don't think I've ever watched a hockey game all the way through until the Canadian v. US game which was probably one of my top 3 best sporting events I've ever watched).

It'd be nice to see America and the UK end the season competing against eachother for as many marbles as possible. I think that by having Europe develop its American sports, it'll give a great flavor to what we do, and as you said, build up relations. We can have a lot of fun rooting for and against each other. After all, we'll both be rooting for the team playing against the French :-p

BTW, Lacrosse is epic. Our local university (Ohio State) sets records each year for its match in April. They set the football spring practice on the same day as the lacrosse match, and give everyone 2-for-1 tickets. This year, they had over 30,000 people watching our lacrosse team



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The French playing AF? Come on!!

30k peeps watching a lax match? That's something to dream about, here. It's a shame it isn't more popular, tbh, I don't think English Lacrosse (the organisation behind lacrosse in England) is very good at promoting it. The LAX World Championships was held in Manchester this year... yet I don't think a single person I've ever met outside those who actually play it who knew about it.

I'm hoping, with ESPN now entering the British market, sports like lax and AF do pick up at least in media coverage.



I'd imagine that it should increase popularity, given that ESPN shows virtually everything. Half of ESPN's content is now international (could watch German Bundesliga Schalke 04 vs. Bayer Leverkusen right now if I wanted)



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I can't speak for other countries, but I do not see it catching on in Belgium. You're competing with a sport that is way too similar, rugby. And the popularity of rugby isn't all that, the majority of our talent goes towards football ((the one where you use your feet) (and we still suck at it).

But good luck, I can only encourage the effort :P



 

Pretty sure we already tried that with NFL Europe which I think died in 2007. Anyway my local team would of been the London Monarchs.

Anyway anything that helps draw attention away from the use of the word "World" for what is a domestic league has got to help.

If we are seeing a resurgence of interest in American football in Europe then I am all for it. I followed Chicago back in the day of the Fridge and that culminated in my mates choosen team the Patriots getting some serious arse kicking. That was a period of interest for the Europe which eventually ended up with the NFL Europe but it all fizzled out.

 

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welshbloke said:

Pretty sure we already tried that with NFL Europe which I think died in 2007. Anyway my local team would of been the London Monarchs.

Anyway anything that helps draw attention away from the use of the word "World" for what is a domestic league has got to help.

If we are seeing a resurgence of interest in American football in Europe then I am all for it. I followed Chicago back in the day of the Fridge and that culminated in my mates choosen team the Patriots getting some serious arse kicking. That was a period of interest for the Europe which eventually ended up with the NFL Europe but it all fizzled out.

 

To be fair, though, the NFL Europa league was essentially a second-tier farm league. There's a reason it didn't catch on...No one of worth played in it. The NFL is talking about a real team, with a real draft. I'd think that such a team would make for it catching on better than what NFL Europe did.



Back from the dead, I'm afraid.

I think that the NFL should shut up about it until they have labor deal. Between this and the 18 game season they are pushing, they aren't endearing themselves to the players.  Mini Rant aside, I expect to see a Canadian and UK team in the the near future. I'd add Mexico to the list if it weren't for all the security issues they are having as of late. Whenever the NFL stages a game in Mexico it sells out.



mrstickball said:
welshbloke said:

Pretty sure we already tried that with NFL Europe which I think died in 2007. Anyway my local team would of been the London Monarchs.

Anyway anything that helps draw attention away from the use of the word "World" for what is a domestic league has got to help.

If we are seeing a resurgence of interest in American football in Europe then I am all for it. I followed Chicago back in the day of the Fridge and that culminated in my mates choosen team the Patriots getting some serious arse kicking. That was a period of interest for the Europe which eventually ended up with the NFL Europe but it all fizzled out.

 

To be fair, though, the NFL Europa league was essentially a second-tier farm league. There's a reason it didn't catch on...No one of worth played in it. The NFL is talking about a real team, with a real draft. I'd think that such a team would make for it catching on better than what NFL Europe did.

I think you're being a bit harsh on the people who did play in NFL Europe to be fair; sure we didn't exactly have the top tier guys playing, but a fair few people from NFL Europe are still playing and coaching in the NFL now.

An NFL team based in England would be brilliant, but I detest that London is the top choice. For obvious reasons its the only real choice, but it's just not realistic for people in the North to travel every weekend to watch it. A central location like Birmingham would be better for everyone, but for exposure and commercial reasons, that isnt worthwhile for the NFL. 



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