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Forums - Microsoft - RUMOR: MS Preparing to Possibly Rebrand the Xbox 360 (New BOX ARTS)

routsounmanman on 08 June 2010

I sure hope they put their A game come September, maybe I'll finally get a 360. Don't forget, they may even have to comete with the 3DS as well!

Anyways, I have high hopes for MS, unlike Sony, they have been really quiet for the last year or so, they must be preparing a gigantic Natal launch.



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usrevenge on 08 June 2010

this is stupid, even if it doesn have the errors, it will then have sales number in the thousands not millions



calvinandhobbes on 08 June 2010
usrevenge said:

this is stupid, even if it doesn have the errors, it will then have sales number in the thousands not millions


So you don't think that re branding will help it out any in the sales department? 



  Kinect! who needs video games!

Solid_Snake4RD on 08 June 2010
ZenfoldorVGI said:
Chairman-Mao said:

That would be pretty cool if MS did all this.

A 360 slim natal a free game or something for $299 all with new images/logos could be the kick in the ass the 360 needs.

I actually hope the 360 slim rumours are true because that may force me to buy one! I'm not buying natal though no matter how cheap it is.


What if it's free with the console?

HEY BE REASONABLE HERE

 

MS never really gives anything for free or at a loss

 

that way we can say if SONY gave PS3 for free then what would MS do



FF_Fanatic on 08 June 2010

basically this is the 360's last chance to hold second, if this fails ps3 will overtake it easily, if not then it will take a couple more years for ps3 to overtake them, seriously who said it would be game over for sony, they are bringing lots of games, where are the games for 360??



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Solid_Snake4RD on 08 June 2010
ZenfoldorVGI said:
Solid_Snake4RD said:
 


no it won't work on 360 and it won't change the RROD thing too

 

you aren't understanding why PS3 rebranding worked

 

PS1 and PS2 were the most succesful consoles ever and the PS still has a big name.I mean alot of people still know what Playstaion means.

everybody wanted to buy a PS3 but it was expensive and it has different genre's of games,not exactly like what the previously PS1 and PS2 had

also it was considered a serious kind of console and serious games.PS1 and PS2 were considered to be the fun machine

 

so rebranding and price cut worked

 

 

 

as for 360,it is already at a low price.it has already been bought by everybody that had XBOX and it already is know as the 'COOL' and fun machine.

Plus its only in US that it is popular and there is has been exhausted even at a very low price

RROD is an issue but not that much.A person that goes in to buy a console doesn't at that moment think whether the console will die or not.He goes to buy a consoles think how much fun he will have with it and all the excitement.

 

So 360 rebranding won't do much

 

 

now if NATAL is a hit then it will make a people buy 360's but rebranding won't play much of a part in it

No offense, but that's the  most convoluted and round about reasoning I've ever heard. The PS3 rebranding worked because it dropped the price on the console by 100 dollars. The 360 rebranding will work fine.

A few things. The 360 is popular in places that aren't the United States. The RRoD stigma has significantly held back its popularity in Europe, imo, and a rebranding of any big 3 console will work a little, a redesign will work a lot. You can try to justify it to yourself all you want, but the 360 will see a sustained sales surge assuming there is a rebranding and redesign off the console.

In my opinion, it's the price cut that propelled the slim, and not so much the redesign. I think that due to the nature of RRoD, the redesign will help the 360 far more than it did the PS3(which isn't to say that it will have as big of an impact as a 100 dollar price cut).

If the 360 manages a redesign, rebranding, and successful Natal/Reach launch this holiday, then it will probably beat Sony handily, and Sony will have a SHTF scenerio on their hands. If there is one thing you foriegners underestimate about us American's it's our ability to buy redundant shit just because it's new. I don't really care if the rebranding works or not, but I can't see ANY WAY that it could possibly not make sales skyrocket for the console at least in the short term, assuming it manages a 199 pricepoint.

Again, at last E3 MS stated that they have a gameplan in motion to beat Sony this generation saleswise, and they probably weren't blowing smoke.

360 will be doing a redesign and rebranding but that won't help them much.Yeah many existing user will buy it again for the new form factor but not the new userbase so much.again it will make most of its effect in US only as the people like you said just run behind the new 'COOL' thing.

yes the $100 price cut helped but the PS3  SLIMMER helped in changing PS3's brand image and  bringing back the PS2 generation FUN image and AWESOME machine to have

360 has already surpassed what XBOX was.

also even if NATAL was to come with ARCADE at at $199 it just won't beat the Wii and not the PS3 WW.

also SONY can cut PS3's price to $250 easily this fall for the 120gb SKU but i think they will only do if 360 price cut has an impact and they will still be able to profit

 

 

if MS said they have a gameplan doesn't mean its gonna succeed and a company as big as SONY just won't sit and watch.They have been the leader in the past to remember



ZenfoldorVGI on 08 June 2010
Solid_Snake4RD said:
ZenfoldorVGI said:
Solid_Snake4RD said:
 


no it won't work on 360 and it won't change the RROD thing too

 

you aren't understanding why PS3 rebranding worked

 

PS1 and PS2 were the most succesful consoles ever and the PS still has a big name.I mean alot of people still know what Playstaion means.

everybody wanted to buy a PS3 but it was expensive and it has different genre's of games,not exactly like what the previously PS1 and PS2 had

also it was considered a serious kind of console and serious games.PS1 and PS2 were considered to be the fun machine

 

so rebranding and price cut worked

 

 

 

as for 360,it is already at a low price.it has already been bought by everybody that had XBOX and it already is know as the 'COOL' and fun machine.

Plus its only in US that it is popular and there is has been exhausted even at a very low price

RROD is an issue but not that much.A person that goes in to buy a console doesn't at that moment think whether the console will die or not.He goes to buy a consoles think how much fun he will have with it and all the excitement.

 

So 360 rebranding won't do much

 

 

now if NATAL is a hit then it will make a people buy 360's but rebranding won't play much of a part in it

No offense, but that's the  most convoluted and round about reasoning I've ever heard. The PS3 rebranding worked because it dropped the price on the console by 100 dollars. The 360 rebranding will work fine.

A few things. The 360 is popular in places that aren't the United States. The RRoD stigma has significantly held back its popularity in Europe, imo, and a rebranding of any big 3 console will work a little, a redesign will work a lot. You can try to justify it to yourself all you want, but the 360 will see a sustained sales surge assuming there is a rebranding and redesign off the console.

In my opinion, it's the price cut that propelled the slim, and not so much the redesign. I think that due to the nature of RRoD, the redesign will help the 360 far more than it did the PS3(which isn't to say that it will have as big of an impact as a 100 dollar price cut).

If the 360 manages a redesign, rebranding, and successful Natal/Reach launch this holiday, then it will probably beat Sony handily, and Sony will have a SHTF scenerio on their hands. If there is one thing you foriegners underestimate about us American's it's our ability to buy redundant shit just because it's new. I don't really care if the rebranding works or not, but I can't see ANY WAY that it could possibly not make sales skyrocket for the console at least in the short term, assuming it manages a 199 pricepoint.

Again, at last E3 MS stated that they have a gameplan in motion to beat Sony this generation saleswise, and they probably weren't blowing smoke.

360 will be doing a redesign and rebranding but that won't help them much.Yeah many existing user will buy it again for the new form factor but not the new userbase so much.again it will make most of its effect in US only as the people like you said just run behind the new 'COOL' thing.

yes the $100 price cut helped but the PS3  SLIMMER helped in changing PS3's brand image and  bringing back the PS2 generation FUN image and AWESOME machine to have

360 has already surpassed what XBOX was.

also even if NATAL was to come with ARCADE at at $199 it just won't beat the Wii and not the PS3 WW.

also SONY can cut PS3's price to $250 easily this fall for the 120gb SKU but i think they will only do if 360 price cut has an impact and they will still be able to profit

 

 

if MS said they have a gameplan doesn't mean its gonna succeed and a company as big as SONY just won't sit and watch.They have been the leader in the past to remember

....yes, but did you really think MS would play defense? They're a much bigger company than Sony, remember, and they take pride in destroying other companies. Look how far they've come in 2 generations of gaming.

Wanna make a bet?



I don't need your console war.
It feeds the rich while it buries the poor.
You're power hungry, spinnin' stories, and bein' graphics whores.
I don't need your console war.

NO NO, NO NO NO.

ZenfoldorVGI on 08 June 2010
FF_Fanatic said:

basically this is the 360's last chance to hold second, if this fails ps3 will overtake it easily, if not then it will take a couple more years for ps3 to overtake them, seriously who said it would be game over for sony, they are bringing lots of games, where are the games for 360??


The 360 has a great lineup of games coming out, like Gears 3, Fable 3, Crackdown 2, Halo Reach, and many other top tier games, arguably better than the PS3 lineup. You don't know what you're talking about. :P



I don't need your console war.
It feeds the rich while it buries the poor.
You're power hungry, spinnin' stories, and bein' graphics whores.
I don't need your console war.

NO NO, NO NO NO.

ZenfoldorVGI on 08 June 2010
usrevenge said:

this is stupid, even if it doesn have the errors, it will then have sales number in the thousands not millions


lol, stupid? Actually, it's the best thing they could possibly do to help them out in the console war, and I'm starting to smell a little fear and insecurity in the air....



I don't need your console war.
It feeds the rich while it buries the poor.
You're power hungry, spinnin' stories, and bein' graphics whores.
I don't need your console war.

NO NO, NO NO NO.

selnor on 08 June 2010

Lots and lots of defensive Sony fans here. Lots.

All I will say is I guess we will see who is right. No point arguing it further. Either the Sony fans are right or the rest of us are right. 

I expectthe 360 to beat both Wii and PS3 for at least 2 months after Natal and 360 release.