| headshot91 said: Why are they posting the review at least a week and a bit before the embargo? |
The videogame industry consists of a symbiotic relationships between publishers and videogame sites that act as promotion tools for the publishers. Because of this, a website will get a game early to review, being given by a publisher with the expectation that the review would be real good, so they can use it to market. The videogame site will then review a game quickly, and will often inflate the score to get good with the publisher. Well, what you do is you front-load the videogame to be good early. The site beats everyone to the market with the review, and gets attention. Fanboys, who depend on quality titles on their console to help them fight their console wars will post reviews like this on a forum, and say how awesome the game is (before they play it), in hopes it generates buzz to get them sales.
End result: We get game reviews that are fanboy fodder, rather than something that helps people make informed buying decisions, as it is supposed to serve. If anyone can name any other industry that does what the videogame industry does, and has ratings inflation, please let me know. No way any industry should have as many 90%+ ratings.
















Kinect!
who needs video games!