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O-D-C said: The hardcore market is tiny in comparison to the 'casual' market, and with both Nintendo and Microsoft actively targeting these casual gamers more and more it only makes sense for Sony to want a piece of the pie as well.
Although I think their approach is backwards. They already have a console that has a solid casual market (No they do not, I do not understand how you can think that. Nintendo DOMINATES the causal market - Sony and MSFT have a hold of the hardcore market), mind you not a great penetration rate into that market like Nintendo has. So they decide to release a camera, that tracks balls, on a controller with a lot of buttons and wireless connectivity with 'sub controllers'? Not casual friendly to say the least.
O-D-C: You don't sell 30+ million consoles and millions of copies of Little Big Planet to just hardcore gamers.
Question, how many Wii owners also own a 360 and PS3? Probably not that many. The argument you are making suggests that the the majority of PS3/360 owners are casual gamers, this is false. Your example of LBP and its 3ish Million units sold proves my point. A very small portion of the PS3 community owns that game. It is clear that the Wii dominates the casual market as both their install base and core gaming genres suggest. Look at the sales of Wii Sports Resort as an example.
But your saying the majority of PS3 owner are 'hardcore' gamers, which is false. Their aren't even 30 million hardcore gamers to go around all 3 consoles, let alone 1, these gamers have to come from somehwere, and the large untapped market is 'the casuals'.
I have seen people give up on playing the Wii, beacause the controller's wouldn't sinc, which in my mind means that simplicity is key without being simplistic, Sony seems to have the function with the 'Move' but not the form. The thing looks like a Dualshock re-designed in wand form, it's dosn't look simple, intuitive or easy to understand, add that it has to interact with a camera and the 'casuals' will be turned off.
Sony should have, dare I say it... copied Nintendo... more, release a easy to use and understand motion controller that people can pretty much 'plug and play'.
But now I'm getting side-tracked.
You said, Sony should focus on the hardcore market more
I answer: how can they?
They already (has you said) have a great 'core' lineup (although I dispute the core-ness of games like Uncharted 2) but that's an argument for another day. So why not take a more casual approach? It makes sense business wise, it makes sense strategy wise, it makes sense positioning wise, it makes sense marketing wise, it makes sense branding wise, in short, it just makes sense.
My underlining point here is that they are going after a market that is already being served. Why would consumers purchase a PS3 Enabled Move when something exists that better meets their requirements? From a strategic POV this makes even less sense. The expenditure to attack this market must be ludicrous when you factor in R&D, marketing etc. The competition, buyer power and barriers to entry are all insanely high. All I see is risk in Sony's approach.
O-D-C: Someone at Sony analyzed the situation, and decided that that risk was outweighed by the possibility of success. Yes they are investing millions into R&D but Nintendo has not reached the limits of the 'blue' ocean, Sony and Mircrosoft just want their piece of the pie.
I agree with you that Sony and MSFT want there piece. However, the reality is that Sony is attempting to enter a new marketing in the gaming industry. This market is utterly dominated by Nintendo in a variety of forms. The is a great deal of inherit risk here which leads me to believe that they are more interested in obtaining increased 3rd party software support. The reality is that the required investment to enter this market is huge and I think Sony is taking a step in the wrong direction which they have done on numerous occasions this generation (i.e. Home).
The 'casual' market is Nintendo dominated, but not loyal, they go with experiences. If Sony can offer a better experience or Natal they will go there. Their is no 'brand loyalty' among Nintendo's new market.
Yes the more 'hardcore' gamers (otherwise known has the ones who spend more time on the internet then gaming - the only ones we hear from) will hate this new direction that Sony and Microsoft are going in, but these companies have a universal goal, to please their investors, and if that means making 'casuals' happy with games like Little Big Planet, Sony 'Move', Natal, Mario Kart Wii, New Super Mario Bros. Wii then that's what they will do.
Now I'm a gamer, a hardcore one at that (meaning I spend more time on VGChartz then with a controller in my hand) and yes I would love to have a new Metroid or Fire Emblem in my hands every year but I understand that business is business and making these kinds of games A: isin't profitable and B: dosn't please the investors so they make Wii Sports and to solve both those issues.
Look at the sales charts (that's what this site is for right?) Look at the games that light it up:
Call Of Duty Halo The Legend Of Zelda Uncharted Final Fantasy Resident Evil God Of War
ect. X infinite
These arn't core games, (although the 'core' gamer certainly believes they are) their bridge games, games that everybody can play, grasp and enjoy for whatever reason. these are the type of games that developers should focus on making, not the 'super hardcore games' that only a few thousand people will enjoy, but games that the majority of people who own your system will play and like and recommend to others.
These are hardcore games...You are crazy to think that these are bridge games that everybody can play.
O-D-C: You're crazy to think that 12 million 'hardcore' gamers bought MW2.
How could you possibly think that a game which is catered to the 19-30 year old male is not hardcore. How many women and kids play this game? Think about the sheer inclination to play this game online, do casual gamers play games online? Look at the Wii as an example, do they have an online infastructure that equals Microsoft or Sony? The hardcore market is huge especially considering that generation X and Y have grown up with video game consoles. These are the individuals that make up the bulk of MW2's sales, not the casual market.
The bulk of MW2's sales are hype and advertisment generated. I think where we disagree the most here is what a 'casual' gamer is. A casual gamer can be a 21 year old who plays MW2 online intermintently. He hasn't mastered the game, but plays with his freinds, in his clan. He might own a few more games, but for the most part when a new 'hyped' (lets say FFXIII) game comes out, he will get excited and go get it.
A hardcore gamer is one who dosn't need the hype, he is a gamer (he could be 12 years old for all I care) who knows everything about a game months before it releases, he knows every detail of FFXIII before anyone else. He dosn't need advertising or hype to tell him to get the game, he just needs to know the fact that's it's coming. He will defend his games and consoles to the death and hate anything that dosn't interest him (Wii series).
That's my definition.
Their is beginning to be a feeling that Casual = Kiddy, this could not be further from the truth. Sony clearly wants God Of War to be a success, and they can't have that with just making a 'super hardcore game', no they will advertise, they will push to the 'casual market',but think about it, their going to have to enjoy the game to recommend it to other people right? So Sony puts in a more 'casual friendly' design and simple puzzles and easy modes to ease people into the experience. I'm just using God Of War as an example, but look all around you, the reason games starts with tutorials and explanations is to ease new gamers (see casuals: who don't know every single detail on a game months before release) into the experience, make it fun for THEM so they can propel sales skyward.
God of War was a terrible example simply based on the M rating. I am sorry but this game is already segmented to cater to the hardcore gamer. Not a casual game at all.
O-D-C: M=hardcore now? Grand Theft Auto says hi, one of the most casual freindly games of all time. You can litteraly pick up the controller and do what you want. Just like God Of War, GTA has some features that the 'hardcore' minority will enjoy, but the game is designed for everyone to enjoy. It would be ludicrous for Sony or any developper with pour millions into a project designed only for the hardcore.
How is GTA an example of a casual game? The whole franchise has been produced for hardcore gamers. Gameplay aside, the story and draw to GTA is from the hardcore gaming population that has grown up with the franchise, not casual gamers who have heard of it once or twice. No M does not equal hardcore but what it means is that a game is segmenting itself from reaching the mass market. An E rated game is a better example of a casual game. Think Mario, LBP etc, these games have mass appeal and therefore cater to the casual gamer, not a game that in itself is producers for a subset of the gaming population.
E rated games can be VERY HARDCORE (Fire Emblem) and M rated games (Grand Theft Auto) can be CASUAL, it's a question of gameplay not content.
Why do they do this? Beacause they know that you and I, already know how to play and they know we will buy it and so will our freinds, they know this, they want new gamers to buy their products.
Now I'm sorry I went on such a long rant, but reading your OP made me want to get some stuff off my chest here, just some feelings and thoughts I'v been having.
: )
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