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Forums - Gaming - EA's Strategy to Counter Used Games Sales

Kasz216 said:
JaggedSac said:

Gamestop had some special preorder stuff.

But here is a site to look at for this - http://masseffect.bioware.com/info/cerberus/

 

"Included in each copy of Mass Effect 2, for both PC (digital and box) and X360, there is a Cerberus Network card with a unique single-use code. Login to the Cerberus Network in Mass Effect 2 and register your code to enlist! Once you are a member, Cerberus Network content is available to you at no extra charge."

Okay... If I didn't know this... how the hell is the general public going to know?

The effect will be there, but only once the general public catches on to this kind of stuff happening.

 

:)  We shall see.  I am hitting the sack.  Good discussion.



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JaggedSac said:
Kasz216 said:
JaggedSac said:

Gamestop had some special preorder stuff.

But here is a site to look at for this - http://masseffect.bioware.com/info/cerberus/

 

"Included in each copy of Mass Effect 2, for both PC (digital and box) and X360, there is a Cerberus Network card with a unique single-use code. Login to the Cerberus Network in Mass Effect 2 and register your code to enlist! Once you are a member, Cerberus Network content is available to you at no extra charge."

Okay... If I didn't know this... how the hell is the general public going to know?

The effect will be there, but only once the general public catches on to this kind of stuff happening.

 

:)  We shall see.  I am hitting the sack.  Good discussion.

It only makes sense afterall.  You don't feel screwed if you don't yet know you are being screwed.

When you devalue used copies you devalue used sales.

You said it yourself, but never bothered to apply the inverse.


The more used copies on the market... the less resale value.

In turn... the less people who want to buy used... (or buy the game at all)... the less resale value.

The less resale value, the less people who buy the game who plan to trade it in when they're bored with it since less people are going to want it used.


It's why the trade in for bad games is so low in the first place.


Reminds me of today actually, i was in gamestop and they had like 15 copies of that used UFC game just sitting there for 35 bucks.  Why would you just have them all out there?   Who wants to buy a game 15 people seemed to have sold back.

Maybe a UFC fight is about to happen or something?

 



The ironic part is I'm arguing purely from the economical models standpoint that any economist would tell you about video games because I personally don't care about resale value... and protecting users rights... even when the rights are ones I'm pretty much never going to be effected by.

I never actually resell games.

Nor do i particularly buy games used that i have a great interest in. The games I'm interested in I buy new. I reserve used games for the "token" games that update niches i feel i need. Like college basketball games that I can get for like 5 dollars... because I don't care about the characters whose real names can't even be used.

Unlike most people in this thread i'm not trying to defend a favored developer or hate on a hated publisher.



Kasz216 said:
Akvod said:
Kasz216 said:
Akvod said:
Kasz216 said:
Akvod said:
KungKras said:
I don't mind them giving extras to people buying the game.

THANK YOU! FUCKING THANK-YOU!

 

Somebody has some basic common sense in this thread *hugs*

If only it were you... since you don't seem to understand that the term "extra" is fairly meaningless in this case. 

Once again... you see it as a big difference that content is available online day 1 then the disc?

If I were to say release Uncharted 3... with the online mode as an "extra download" day 1... am i really giving people an extra?

But it's totally cool if Resident Evil 5 does it later than day 1, and asks money for it right?

You guys and your weird psychology. You guys will be totally fine if the people who bought it new didn't get it for free, but everyone had to pay for it.


Nope. If it's 1 day later it's still wrong. Basically it's wrong if A) it's obvious it could of been included with as much as a minor delay or... B) it's a feature that was previously standard. With this game BOTH qualfies. I'd say about 3 months is what i'd consider copastetic. Pay or not... it's wrong. Which you know... has been mentioned many many times but you keep ignoring it to keep up your bullshit strawman arguments to avoid the point that your arguement makes no sense.

2 extra maps added to an initial 8? I don't see how that's standard. And why do a minor delay, when you could simply do it online, for no cost to the majority of customers, and those customers being the ones dedicated to EA, and the ones EA cares about the most.


At this point i have to call you out for being intentionally intellectually dishonest.  Everythings been spelled out pretty clearly in my positions and you keep pretending they're stuff they aren't... or like here... just completly ignoring the entire post.

 

Your also ignoring the fact that the used game market HELPS the industry and doesn't hurt it.  Used markets HELP new markets, not hurt them because they make the risks of buying products less, get general interest in products up and in general gives people who are "one and done" a reason to buy something that would otherwise sit on their shelves for eternity. 

 

considering the fact that video game players are generally not one and done, I thnik it is safe to say you are the one being intellectually dishonest by bringing up irrelevant points.



Kasz216 said:
Strategyking92 said:
Kasz216 said:
Strategyking92 said:
Kasz216 said:
Strategyking92 said:
Davey1983 said:
Sorry, but this is a jerk thing to do. This is not a reward for dedicated fans-- this is an attempt to screw over a portion of the fan base. $15 for two maps if I buy used? Ridiculous.

How many people who buy used are going to actually know about this-- I'd bet not many. Most people will probably buy the game and later realize that EA has held back content. This will only upset customers.

If they were truely dedicated fans they would buy new though..

It's not EA's fault, as much as I hate them, that they make 0 $ on Used copies. At least this way they can fight used sales by having used owners re-purchase some portion of the game from them, meaning they can make at least a little bit of money. Sure, it might be upsetting to people like yourself, but at least they aren't requiring you to have to stay connected to the internet 24/7 if you want to play it.. If you don't want the little gift New buyers get, you don't have to get it. They are simply giving those who buy a new copy at 60$ or less a reward over someone who would pay 10-20 $ less for a used copy. This way, maybe new buyers won't feel ripped off after a couple weeks when the price starts to slowly go down.

 

Comsumer confidence.

Didn't you read the earlier link on the Used game market... EA Does make money on used game sales... in that if it wasn't for a used game market... New sales would be lower... not higher.

Additionally, the problem is they are devalueing content that was available in the first game by doing it, since it was free in the first game, but now only free to some.


If they decided to just charge period for the new updates... people would be pissed because they were previously free.

If in the third game they decide to charge for all, nobody would really be pissed because they were extra anyway.  This shows a clear devaluation of a part of the product that was once considered normal for this franchise.

No I did not see the earlier link..

But still, it's not like EA won't continue to profit from used sales, as you say. The used market is still going to be there, but now EA is trying to get a higher percentage of them to go new instead. They still get the benefits (if there are any... but as you say..) of the used market, but now they will get even more money from the used market through launch DLC. Win-Win for them.

Or... less people are going to buy period because less people buy used, which means a less demand for new.  Hurting the used market hurts the new market.

 

So.. You are saying that the less people that buy used also take away from the "new" sales?... What?

Sure, I can see where you come from out of a word of mouth standpoint, but even then there are rental services.. And the used market won't be killed completely..

Yes, less people who buy used does take away from New sales.  It's a matter of knowing the relationship between the New and Used market.

It's MUCH more then simple word of mouth.  If you take away some of the resellability of game, you take away some of the games New sales because a lot of people take the fact that they can resell the game into account.  Resellability makes the "risk" of buying a game less.

 

except these new policies don't prevent consumers from selling the games, so that's irrelevant point number 2. 



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strunge said:
Kasz216 said:
Akvod said:
Kasz216 said:
Akvod said:
Kasz216 said:
Akvod said:
KungKras said:
I don't mind them giving extras to people buying the game.

THANK YOU! FUCKING THANK-YOU!

 

Somebody has some basic common sense in this thread *hugs*

If only it were you... since you don't seem to understand that the term "extra" is fairly meaningless in this case. 

Once again... you see it as a big difference that content is available online day 1 then the disc?

If I were to say release Uncharted 3... with the online mode as an "extra download" day 1... am i really giving people an extra?

But it's totally cool if Resident Evil 5 does it later than day 1, and asks money for it right?

You guys and your weird psychology. You guys will be totally fine if the people who bought it new didn't get it for free, but everyone had to pay for it.


Nope. If it's 1 day later it's still wrong. Basically it's wrong if A) it's obvious it could of been included with as much as a minor delay or... B) it's a feature that was previously standard. With this game BOTH qualfies. I'd say about 3 months is what i'd consider copastetic. Pay or not... it's wrong. Which you know... has been mentioned many many times but you keep ignoring it to keep up your bullshit strawman arguments to avoid the point that your arguement makes no sense.

2 extra maps added to an initial 8? I don't see how that's standard. And why do a minor delay, when you could simply do it online, for no cost to the majority of customers, and those customers being the ones dedicated to EA, and the ones EA cares about the most.


At this point i have to call you out for being intentionally intellectually dishonest.  Everythings been spelled out pretty clearly in my positions and you keep pretending they're stuff they aren't... or like here... just completly ignoring the entire post.

 

Your also ignoring the fact that the used game market HELPS the industry and doesn't hurt it.  Used markets HELP new markets, not hurt them because they make the risks of buying products less, get general interest in products up and in general gives people who are "one and done" a reason to buy something that would otherwise sit on their shelves for eternity. 

 

considering the fact that video game players are generally not one and done, I thnik it is safe to say you are the one being intellectually dishonest by bringing up irrelevant points.

Except you no.... the people who TRADE GAMES IN.

How do you think those used 55 dollar games get their the same week the game releases.

 

A) Someone beats the game and trades it in.

B) Somebody buys the game, thinks it's shit... and trades it in.

 

In both cases... the fact that they could sell the game back and recoup a decent amount of their money most certainty factored in on their original purchase.

 

You think the guy who buys a game first week, beats it and trades it in is going to buy a new game at 60 dollars if he isn't going to get as much back?

Or that somebody who gets burned by bad games that they can't get quite as much money for are going to keep buying new games and as many new games?  Or are they going to cut back... both because of the added risk, and less cash... and focus only on certain games they know they're going to like and do things like rent games more... or god forbid pirate.



strunge said:
Kasz216 said:
Strategyking92 said:
Kasz216 said:
Strategyking92 said:
Kasz216 said:
Strategyking92 said:
Davey1983 said:
Sorry, but this is a jerk thing to do. This is not a reward for dedicated fans-- this is an attempt to screw over a portion of the fan base. $15 for two maps if I buy used? Ridiculous.

How many people who buy used are going to actually know about this-- I'd bet not many. Most people will probably buy the game and later realize that EA has held back content. This will only upset customers.

If they were truely dedicated fans they would buy new though..

It's not EA's fault, as much as I hate them, that they make 0 $ on Used copies. At least this way they can fight used sales by having used owners re-purchase some portion of the game from them, meaning they can make at least a little bit of money. Sure, it might be upsetting to people like yourself, but at least they aren't requiring you to have to stay connected to the internet 24/7 if you want to play it.. If you don't want the little gift New buyers get, you don't have to get it. They are simply giving those who buy a new copy at 60$ or less a reward over someone who would pay 10-20 $ less for a used copy. This way, maybe new buyers won't feel ripped off after a couple weeks when the price starts to slowly go down.

 

Comsumer confidence.

Didn't you read the earlier link on the Used game market... EA Does make money on used game sales... in that if it wasn't for a used game market... New sales would be lower... not higher.

Additionally, the problem is they are devalueing content that was available in the first game by doing it, since it was free in the first game, but now only free to some.


If they decided to just charge period for the new updates... people would be pissed because they were previously free.

If in the third game they decide to charge for all, nobody would really be pissed because they were extra anyway.  This shows a clear devaluation of a part of the product that was once considered normal for this franchise.

No I did not see the earlier link..

But still, it's not like EA won't continue to profit from used sales, as you say. The used market is still going to be there, but now EA is trying to get a higher percentage of them to go new instead. They still get the benefits (if there are any... but as you say..) of the used market, but now they will get even more money from the used market through launch DLC. Win-Win for them.

Or... less people are going to buy period because less people buy used, which means a less demand for new.  Hurting the used market hurts the new market.

 

So.. You are saying that the less people that buy used also take away from the "new" sales?... What?

Sure, I can see where you come from out of a word of mouth standpoint, but even then there are rental services.. And the used market won't be killed completely..

Yes, less people who buy used does take away from New sales.  It's a matter of knowing the relationship between the New and Used market.

It's MUCH more then simple word of mouth.  If you take away some of the resellability of game, you take away some of the games New sales because a lot of people take the fact that they can resell the game into account.  Resellability makes the "risk" of buying a game less.

 

except these new policies don't prevent consumers from selling the games, so that's irrelevant point number 2. 

It doesn't prevent the consumer from selling the game... however it reduces the price the reseller can sell the game for... because part of the game is now non transferable.

 



I'm fairly sure I made a good argument about EA's actions in regards to this, an original argument mind you, and it's gotten consistently ignored. Maybe everyone has me blocked on that program someone cooked up a while back. It's odd that at one point though, Kylie and Akvod were able to see what I was typing, or at least the portion they felt comfortable responding back to.



Tag: Became a freaking mod and a complete douche, coincidentally, at the same time.



Onyxmeth said:

I'm fairly sure I made a good argument about EA's actions in regards to this, an original argument mind you, and it's gotten consistently ignored. Maybe everyone has me blocked on that program someone cooked up a while back. It's odd that at one point though, Kylie and Akvod were able to see what I was typing, or at least the portion they felt comfortable responding back to.

I didn't ignore it... I just agreed with you.

Kylie even admitted that this situation was pretty much exactly the same, since what used people are being charged for was in fact given away free with BFBC1.

I think the general point though is "they just don't care." because they don't buy used.

They'd probably in support of the other ideas floated around by game designers like only allowing new buyers access to the endings.  I mean, just as long as it's downloaded, and not on the disc.



JaggedSac said:

Going by Amazon.com, ME2 will get you $40 from a trade in copy. 

ME2 has what is called the Cerberus Network, which access is given free to new game purchasers and is $15 for those who get it second hand.

So far the network gives access to two mission, a character(whose position on the party select screen will be empty  for those without access to Cerberus Network), armor, and weapons.  There are 5 new missions and a new vehicle being released for the CN in March.

They sale new copies of the game for $49.99 (as low as $47, if getting from an individual seller).  Used copies can be purchased starting at $45. 

It doesn't seem like the resale value of this game was hurt by this method of DLC.  Are we creating situations in this thread that do not exist?

 

The more I think about it, resale value is hurt more by a glut of used copies hitting store shelves.  Getting free DLC trickled out to you over the course of months means people are more likely to hold onto their copy, thus keeping the used sale price inflated.

This is simply because people aren't aware yet. Once they found out though...