I'm guessing Asia, India and China in particular are driving the growth.
However this is odd:
https://worldpopulationreview.com/country-rankings/steam-users-by-country
Crazy to see India with 854 million steam users, that's over half of the total population.
Which actually leads me to severely question those numbers....
AI contradicts itself (not surprising)
Yes, one recent estimate suggests India has approximately
853.8 million Steam users as of 2024, making it the country with the largest user base.
This high number reflects a significant growth in the Indian gaming market, driven by increased smartphone penetration and affordable data. India's total gaming population is over 500 million people, though the market is heavily mobile-first, with PC gaming growing rapidly but still a smaller segment compared to mobile.
1.7x more Steam users than gamers?
Another estimate for India:
Mobile Gamers 532 million
PC Gamers 39 million
Not adding up
8 years ago
Since Steamspy stats went down it's difficult to get an accurate number. However India accounts for 0.3% of Steam's total traffic, so not many.
The website contradicts itself anyway
The country that currently has the highest number of Steam users is the United States. 13.7 million people from the United States use the application to share and play games. China, which currently has the second-highest number of users, has 11.4 million Steam users. Russia with 9.5 million Steam users, Brazil with 4.9 million users, and Germany with 3.6 million users round out the top five.
No mention of India, 13.7 million for the USA instead of 98 million
It's getting daily now things are so plain wrong on the internet that it makes me wonder how many more plausible 'stats' are/were also just bullshit.
Anyway I'm not doubting the 42m concurrent users, just curious what's driving the growth. Is it XBox users moving to Steam, more gamers emerging in Asia and South America, Steam going on mobile. Likely all three but where is the highest growth. First is finite and zero sum, second is great for the industry, third unsure.